Services marketing : Integrating customer focus across the firm / Valarie A. Zeithaml and Mary Jo Bitner

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TextPublication details: New Delhi : Tata McGraw-Hill, c2003Edition: 3rd edDescription: xx, 668 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 ZEI (Browse shelf(Opens below))	1	Available	0066799
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 ZEI (Browse shelf(Opens below))	2	Available	0056819
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 ZEI (Browse shelf(Opens below))	3	Available	0056818
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 ZEI (Browse shelf(Opens below))	4	Available	0056820

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Includes index

eng.

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