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Marketing communications : engagements, strategies and practice / Chris Fill

Material type: TextTextPublication details: London : Prentice Hall, c2006Edition: 4th edDescription: xxxvii, 911 p. : some col. ill. ; 26 cmISBN:
  • 0273687727
  • 9780273687726
Subject(s): DDC classification:
  • 658.802 FIL
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
Book Mzumbe University Main Campus Library Mzumbe University Main Campus Library 658.802 FIL (Browse shelf(Opens below)) 1 Available 0059287
Total holds: 0

Includes bibliographical references and index

eng

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