Marketing communications : contents and strategies / Chris Fill
Material type: TextPublication details: London : Prentice Hall, c1998Edition: 2nd edDescription: xxiii, 656 p. : ill. ; 26 cmISBN:- 0130102296
- 9780130102294
- 658.802 FIL
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.802 FIL (Browse shelf(Opens below)) | 1 | Available | 0058177 |
Total holds: 0
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658.802 COH The marketing plan / | 658.802 COH The marketing plan / | 658.802 CRA Strategic marketing / | 658.802 FIL Marketing communications : contents and strategies | 658.802 FIL Marketing communications : engagements, strategies and practice | 658.802 KER Strategic marketing problems : cases and comments / | 658.802 KER Strategic marketing problems : cases and comments / |
Includes index
eng
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