Managerial economics : (Record no. 9443)

MARC details
000 -LEADER
fixed length control field 02134nam a22002177a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0198775709
Terms of availability TZS 63,980/=
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780198775706
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng
Description conventions AACR
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 330.5024 DOB
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Dobbs, Ian M.
245 ## - TITLE STATEMENT
Title Managerial economics :
Sub Title firms, markets, and business decisions
Statement of responsibility, etc / Ian M. Dobbs
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Oxford :
Name of publisher Oxford University Press,
Year of publication c2000.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvii, 493 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes references (p. 475 - 487) and index
505 ## - Formatted Contents
Formatted contents note <br/>pt. I. Getting Started. Ch. 1. Introduction to Managerial Economics. Ch. 2. Basic Training<br/>Integrating Case Study I: Olsen's Preowned CD Players<br/>pt. II. Demand. Ch. 3. Demand Theory and Analysis. Ch. 4. Regression Techniques and Demand Estimation. Ch. 5. Business and Economic Forecasting<br/>Integrating Case Study II: Southern Turkey<br/>pt. III. Production and Costs. Ch. 6. Production Theory and Analysis. Ch. 7. Cost Theory and Analysis. Ch. 8. Linear Programming<br/>Integrating Case Study III: Bond Construction Company<br/>pt. IV. Market Structure. Ch. 9. Perfect Competition and Monopoly. Ch. 10. Monopolistic Competition, Oligopoly, and Barriers to Entry. Ch. 11. Game Theory and Strategic Behavior<br/>Integrating Case Study IV: Pacific Copper<br/>pt. V. Pricing Decisions. Ch. 12. Pricing of Goods and Services. Ch. 13. Pricing and Employment of Inputs<br/>
520 ## - SUMMARY, ETC.
Summary, etc Managerial Economics, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Professors Petersen and Lewis provide students with a complete introduction to the basic principles of microeconomics while demonstrating how application of economic theory can improve management decision making. This approach involves first introducing the basic concepts of managerial economics and then using the principles to analyze decisions faced by managers. Numerous case studies and solved problems are included throughout the book to highlight the application of important principles<br/>
546 ## - LANGUAGE NOTE
Language note eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Managerial economics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Economics
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 02/08/2005 Oxford University Press 330.5024 DOB 0050418 1 01/02/2023 Book

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