Strategic database marketing / (Record no. 6337)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00765cam a2200217 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0844232327 |
| Terms of availability | TZS 8000/= |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUL |
| Language of cataloging | eng |
| Description conventions | AACR |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 JAC |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Jackson, Rob. |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic database marketing / |
| Statement of responsibility, etc | Rob Jackson, Paul Wang ; foreword by Don E. Schultz. |
| 246 3# - Varying form of Title | |
| Title proper/short title | Strategic data base marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Lincolnwood, Ill., USA : |
| Name of publisher | NTC Business Books, |
| Year of publication | c1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xv, 262 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Database marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wang, Paul. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.loc.gov/catdir/bios/mh042/93042154.html |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.loc.gov/catdir/description/mh022/93042154.html |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.loc.gov/catdir/toc/mh022/93042154.html |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 05/06/2010 | 658.872 JAC | 0063549 | 1 | 12/07/2022 | Book |