Implementable marketing research (Record no. 6032)

MARC details
000 -LEADER
fixed length control field 00629nam a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0134575326
Terms of availability TZS 22,740/=
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780134575322
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng.
Description conventions AACR
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 MER
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Mercer, Alan
245 ## - TITLE STATEMENT
Title Implementable marketing research
Statement of responsibility, etc / Alan Mercer and series edited by Rolfe Tomlinson
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher Prentice Hall,
Year of publication 1991
300 ## - PHYSICAL DESCRIPTION
Number of Pages xiv, 165 p. :
Other physical details ill. ;
Dimensions 23 cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Systems Science & Management
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliography and index
546 ## - LANGUAGE NOTE
Language note eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tomlinson, Rolfe
Numeration (series editor)
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 09/01/1992 IDM 658.83 MER 0041305 1 12/06/2022 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 09/01/1992 IDM 658.83 MER 0041306 2 12/06/2022 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 09/01/1992 IDM 658.83 MER 0041307 3 12/06/2022 Book

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