Implementable marketing research

Mercer, Alan

Implementable marketing research / Alan Mercer and series edited by Rolfe Tomlinson - New York : Prentice Hall, 1991 - xiv, 165 p. : ill. ; 23 cm - Systems Science & Management .

Includes bibliography and index


eng

0134575326 TZS 22,740/= 9780134575322


Marketing research

658.83 MER

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