Global marketing : (Record no. 6003)
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000 -LEADER | |
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fixed length control field | 00795cam a22002174a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0072961805 (alk. paper) |
Terms of availability | TZS 10,000 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MUL |
Language of cataloging | eng |
Description conventions | AACR |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.84 JOH |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Johansson, Johny K. |
245 10 - TITLE STATEMENT | |
Title | Global marketing : |
Sub Title | foreign entry, local marketing & global management / |
Statement of responsibility, etc | Johny K. Johansson. |
250 ## - Edition Statement | |
Edition statement | 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Boston : |
Name of publisher | McGraw-Hill Irwin, |
Year of publication | c2006. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xvi, 647 p. : |
Other physical details | ill. ; |
Dimensions | 29 cm. |
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | McGraw-Hill/Irwin series in marketing |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Export marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Export marketing |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/enhancements/fy0623/2005041505-d.html |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/enhancements/fy0623/2005041505-t.html |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
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Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0069111 | 2 | 12/05/2022 | Book | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0066504 | 1 | 12/05/2022 | Book | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0066502 | 3 | 12/07/2022 | Book | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0069112 | 4 | 12/07/2022 | Book | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0066503 | 5 | 12/07/2022 | Book | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/07/2011 | TBST | 658.84 JOH | 0066501 | 6 | 12/07/2022 | Book |