Media planning /
Adams, James R.
Media planning / James R. Adams. - 2d ed. - London : Business Books, 1977. - xiv, 232 p., [2] leaves of plates : ill. ; 25 cm.
Includes bibliographies and index.
0220663351 : TZS 99/= 0220663378 (pbk.)
Advertising media planning.
659.13 ADA
Media planning / James R. Adams. - 2d ed. - London : Business Books, 1977. - xiv, 232 p., [2] leaves of plates : ill. ; 25 cm.
Includes bibliographies and index.
0220663351 : TZS 99/= 0220663378 (pbk.)
Advertising media planning.
659.13 ADA