Normal view MARC view ISBD view

Basic marketing : principles and practice /

McCarthy, Jerome E,

Basic marketing : principles and practice / E. Jerome McCarthy, William D. Perreault - 9th ed. - New Delhi : Universal Book Stall, c1989. - xvi, various pagings. : ill. ; 25 cm.

Includes bibliographical references and indexes.

eng.

ISBN: 818527407x TZS 28,000/=

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 McC

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core ISBD MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)