Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs /
Vavra, Terry G.
Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs / / Terry G. Vavra - Milwaukee, Wis. : ASQ Quality Press, c1997. - xviii, 490 p. : ill. ; 24 cm.
Includes bibliographical references (p. [465]-476) and index.
eng.
0873894057 (alk. paper)
Consumer satisfaction
658.812 VAV
Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs / / Terry G. Vavra - Milwaukee, Wis. : ASQ Quality Press, c1997. - xviii, 490 p. : ill. ; 24 cm.
Includes bibliographical references (p. [465]-476) and index.
eng.
0873894057 (alk. paper)
Consumer satisfaction
658.812 VAV