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Defying the limits : reaching new heights in customer relationship management

Defying the limits : reaching new heights in customer relationship management / Montgomery Research, Inc. and Andersen Consulting - San Francisco : Montgomery Research, Inc., c2000 - 430 p. : chiefly col. ill. ; 30cm

Glossary of acronyms

ISBN: 0966641329 TZS 5250/=

Subjects--Topical Terms:
Consumer satisfaction
Customer relations
Customer services
Relationship marketing

Dewey Class. No.: 658.812 DEF

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