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Exploring public relations по Tench, Ralph

Оглавление: “...389 (1) Communicating during a crisis 390 (8) The Internet and public relations crisis management 398 (1) How to prepare for a crisis 399 (2) Key prinicples in crisis management 401 (6) Summary 407 (1) Bibliography 408 (1) Websites 408 (1) Public relations and the consumer 409 (17) Paul Willis Introduction 410 (1) What is consumer public relations? ...”