检索结果 - The part of writing

North African writing 由 Ortzen, Len

How to write & prepare training materials 由 STIMSON, Nancy

书本目录: “...Part 1; Writing basics Part 2; What trainers write Part 3; For reference and internet...”

Arguing in communities : reading and writing arguments in context / 由 Hatch, Gary Layne

书本目录: “...Machine generated contents note: Part One THE ESSENTIAL PRINCIPLES 1 -- 1 Arguments In Context 3 -- 2 Analyzing and Evaluating Ethos 67 -- 3 Analyzing and Evaluating Pathos 109 -- 4 Analyzing and Evaluating Logos 139 -- 5 Writing Arguments 221 -- 6 Writing Researched Arguments 327 -- Part Two TYPES OF CLAIMS 443 -- 7 Arguing Claims about Existence 445 -- 8 Arguing Claims about Causality 499 -- 9 Arguing Claims about Language 555 -- 10 Arguing Claims about Values 619 -- 11 Arguing Claims about Actions 711 -- 12 Arguing with Images 757....”
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Dynamic of legal skills : statutes,constitutional and cases-reading,writing,interpreting and citing/ 由 Msabila, Dominik T

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English skills 由 Langan John

书本目录: “...To the Instructor PART ONE: Basic Principles of Effective Writing Preview Chapter 1: An Introduction to Writing Understanding Point and Support An Overview: How the Book is Organized Benefits of Paragraph Writing Writing as a Skill Writing as a Process of Discovery Keeping a Journal Using This Text Chapter 2: The Writing Process Prewriting Writing a First Draft Revising Editing Review Activities Chapter 3: The First and Second Steps in Writing Step 1: Begin With a Point Step 2: Support the Point with Specific Evidence Reinforcing Point and Support The Importance of Specific Details The Importance of Adequate Details Practice in Making and Supporting a Point Chapter 4: The Third Step in Writing Step 3: Organize and Connect the Specific Evidence Practice in Organizing and Connecting Specific Evidence Chapter 5: The Fourth Step in Writing Step 4: Write Clear, Error-Free Sentences Revising Sentences Editing Sentences Practice in Revising Sentences Chapter 6: Four Bases for Revising Writing Base 1: Unity Base 2: Support Base 3: Coherence Base 4: Sentence Skills Practice in Using the Four Bases PART TWO: Paragraph Development Preview Chapter 7: Introduction to Paragraph Development Nine Patterns of Paragraph Development Important Considerations in Paragraph Development Using a Computer Using Peer Review Doing a Personal Review Chapter 8: Providing Examples Chapter 9: Explaining a Process Chapter 10: Examining Cause and Effect Chapter 11: Comparing or Contrasting Chapter 12: Defining a Term Chapter 13: Dividing and Classifying Chapter 14: Describing a Scene or Person Chapter 15: Narrating an Event Chapter 16: Arguing a Position PART THREE: Essay Development Preview Chapter 17: Additional Paragraph Assignments Chapter 18: Writing the Essay What Is an Essay? ...”

Introductory psychology / 由 Malim Tony

书本目录: “...PART 1. AN INTRODUCTION TO PSYCHOLOGY Introduction Theoretical Approaches in Psychology Issues and Debates in Psychology Controversies in Psychological Research Controversial Applications of Psychological Research Ethics in Psychology Learning and Behaviour PART 2. ...”

Data mining : practical machine learning tools and techniques / 由 Witten, I. H.

书本目录: “...Part I. Machine Learning Tools and Techniques: 1. ...”

From language learner to language teacher : an introduction to teaching English as a foreign language / 由 Snow, Donald B.

书本目录: “...Part I : Preparing to teach Language teachers as language learners Principles of language learning and the role of the teacher Course planning : knowing where you are going Evaluation, grading, and backwash Lesson planning and classroom survival Part II : Aspects of English teaching Listening : putting the horse before the cart Speaking : a linguistic juggling act Reading and decoding Writing : keeping your head above water Vocabulary : students in charge Grammar : finding a balance Teaching culture A troubleshooter's guide to the classroom On continued professional development...”

Public relations : the profession and the practice / 由 Dan, Lattimore

书本目录: “...Part I: THE PROFESSION Chapter 1. The Nature of Public Relations Chapter 2. ...”

Editing for clear communication / 由 Lieb, Thom

书本目录: “...1 (18) ``An Editor Who Writes, a Writer Who Edits,'' 6 (2) Beth Pollock Using a Stylebook 8 (11) Part 1 Planning 19 (38) Tailoring Your Material 21 (36) ``Giving Readers What They Need,'' 45 (2) Mary Crowley Spelling 47 (10) Part 2 Editing the Copy 57 (176) Looking for Holes and Other Problems 59 (34) ``Cross-checking,'' 79 (2) Chris Zang Phrases, Clauses and Sentences 81 (12) Checking Facts 93 (34) ``Just the Facts,'' 119 (2) Liza Featherstone Misplaced Modifiers 121 (6) Legal Issues 127 (42) ``The Other Side of the Law,'' 155 (1) Paul Warren Punctuation 156 (13) Establishing an Ethical Foundation 169 (36) ``Looking in on Tonya Harding,'' 187 (2) Joe Grimm Making Words Match 189 (16) Sensitivity and Taste 205 (28) ``My View of Media Diversity,'' 225 (2) Wanda Lloyd Using Quotes 227 (6) Part 3 Presenting the Copy 233 (200) Handling Headlines 235 (48) ``Headlines That Put a New Twist on the News,'' 273 (2) James Weinstein Verbosity 275 (8) Design Part 1: Typography 283 (28) ``Designing with Type,'' 299 (3) Ann Kimberly Goldberg Michael D. ...”

Constitutional and administrative law / 由 Parpworth, Neil

Introduction to Research Methods : a practical guide for anyone undertaking a research project 由 Dawson Catherine

The English teacher's companion : a complete guide to classroom, curriculum, and the profession / 由 Burke, Jim

书本目录: “...132 (5) Closing Thoughts 137 (4) Reflection Activity Recommendations Teaching Writing: From Practice to Performance 141 (71) The Components of an Effective Writing Program 141 (2) Performance Standards for Writing 143 (3) The Writing Product: The Process of Working with Words 146 (6) Error as an Invitation to Improve 152 (1) Teachable Moments During a Writer's Development 153 (1) Sample Unit: Teaching the Paragraph 154 (5) Sample Activities 159 (5) Forms and Functions: Writing in Our Lives, at School, and in the Workplace 164 (1) The Essay 164 (1) The Weekly Paper: Writing About Different Text Types 165 (3) The Group Essay 168 (2) The Six Traits Analytical Writing Rubric 170 (1) The Journal: Practice Makes Writers 171 (16) Creative Writing: Drama, Fiction, and Poetry 187 (9) Writing in the Workplace: What It Can Look Like in English Classes 196 (4) Responding to Student Writers 200 (6) Computers and Writing: The Promise and the Problems 206 (1) Endnote: The Last Word 207 (5) Reflection Activity Recommendations Teaching Speaking and Listening: The Verbal Curriculum 212 (15) Types of Speeches 212 (2) Standards for Speaking and Listening 214 (1) Focus Questions: How to Get Started 214 (1) Parts of a Speech 215 (1) Tricks of the Trade for Student Speakers 215 (2) Possibilities: Speaking Activities for the English Class 217 (3) Rules of the Game: Applause, Applause! ...”

Managing organisations in Africa 由 Blunt Peter

Marketing research : concepts, practices, and cases / 由 Easwaran, Sunanda

书本目录: “...Preface v Acknowledgements viii Part One Introduction to Marketing Research Nature and Scope of Marketing Research Introduction 3 (1) Marketing Research 4 (4) Marketing Decision-making 8 (2) Scope of Marketing Research 10 (16) Case Studies 19 (7) The Role of Research in Marketing Introduction 26 (1) Problem-solving Vs Opportunity Definition Research 27 (4) Quality of Research 31 (3) The Decision-making Perspective 34 (12) Case Study 43 (3) Practical Tips for Researchers Introduction 46 (1) Manager--Researcher Dialogue 47 (3) Defining the Boundaries of Marketing Research 50 (2) Marketing Intelligence and Marketing Research 52 (1) Actionable Research 53 (6) Part Two Planning for Marketing Research Stages in Planning Marketing Research Introduction 59 (1) The Marketing Research Brief 59 (2) Defining the Marketing Research Problem 61 (2) Hypotheses Generation 63 (3) The Marketing Research Proposal 66 (2) The Sample 68 (5) Types of Research Introduction 73 (1) Research Approaches 74 (8) Research Approaches for Marketing Decision Stages 82 (9) Types and Sources of Data Introduction 91 (1) Classification of Data 91 (2) Methods of Data Collection 93 (4) Errors in Data Collection 97 (13) Annexure 6.1 108 (2) Experimentation Introduction 110 (1) Causality 111 (1) Experiments in Marketing Research 112 (1) Validity in Experiments 113 (2) Types of Experimental Designs 115 (11) The Limitations of Experiments 126 (4) Interview Techniques Introduction 130 (1) The Choice of Respondents 131 (1) Survey Techniques 132 (6) The Appropriate Interview Method 138 (9) Sampling Introduction 147 (1) Sampling 148 (6) Sampling Techniques 154 (1) Probability Sampling Techniques 155 (5) Non-probability Sampling 160 (1) Determining the Sample Size 161 (10) Designing Questionnaires and Interview Guides Introduction 171 (1) Designing a Questionnaire 172 (4) Errors in Questionnaire Design and the Flow Chart 176 (6) Questionnaires for Telephone and Internet Surveys 182 (1) Projective Techniques and Interview Guides 183 (2) Reproduction of the Questionnaire 185 (6) Building Attitude Exploration into Questionnaires Introduction 191 (1) Measurement of Data 192 (5) Types of Attitude Scales 197 (17) Reliability and Validity of Scales 214 (4) Considerations in Scale Construction 218 (7) Case Studies 225 (14) Part Three Implementing Research: Quantitative Surveys Fieldwork, Data Editing, Tabulation, and the Basic Concepts of Analysis Introduction 239 (1) Fieldwork 239 (6) Coding and Editing of Data 245 (4) Tabulation of Data 249 (4) Preliminary Analysis of Data 253 (9) Other Measures of Association 262 (12) SPSS Commands 274 (17) Specific Techniques for Analysis of Data Introduction 291 (1) Parametric and Non-parametric Tests 292 (1) Parametric Tests 293 (7) Non-parametric Tests 300 (14) Computer Based Techniques of Data Analysis Introduction 314 (1) Reduction and Grouping of Data 314 (2) Discriminant Analysis 316 (9) Factor Analysis 325 (6) Cluster Analysis 331 (15) Multidimensional Scaling 346 (14) Conjoint Analysis 360 (9) The Influence of Data Analysis on Research Design 369 (46) Case Studies 376 (10) Annexure 14.1 386 (4) Annexure 14.2 390 (9) Annexure 14.3 399 (11) Annexure 14.4 410 (5) Part Four Qualitative Research and its Implementation Qualitative Research Introduction 415 (1) Qualitative Research 416 (10) Skills Required in a Qualitative Researcher 426 (2) Client--Researcher Relationship 428 (1) Forte of Qualitative Research 429 (1) Qualitative Research vs Quantitative research 429 (2) Relationship between Qualitative and Quantitative Research 431 (3) Strengths and Limitations of Qualitative Research 434 (3) Commencement of the Qualitative Research Study 437 (26) Case Study 447 (5) Annexure 15.1 452 (3) Annexure 15.2 455 (4) Annexure 15.3 459 (4) Qualitative Research Methodology Introduction 463 (1) Methodological Frameworks of Qualitative Research 464 (1) Focus Group Discussions 464 (2) Organization in Focus Group Discussions 466 (6) In-depth Interview 472 (1) Flow of Communication in In-depth Interviews 473 (4) Variations in Qualitative Research Methodology 477 (1) Role Demeanour and Skills of a Moderator 478 (1) Guidelines for Effective Moderation 479 (7) Moderation of Focus Group Discussions 486 (1) Projective Techniques 487 (1) Types of Projective Techniques 488 (3) Specific Projective Techniques 491 (4) The Innovative Methodologies of Qualitative Research 495 (16) Case Study 505 (6) Analysis and Interpretation of Qualitative Research Data Introduction 511 (1) Qualitative Research Analysis 512 (6) Process of Qualitative Research Analysis 518 (1) Content Analysis of the Transscripts and Video Tapes 519 (5) Analysis Approach for Qualitative Research 524 (3) Customized Analysis of Qualitative Data 527 (6) Data Interpretation in Qualitative 533 (3) Research Analysis Presentation of Qualitative Analysis Findings 536 (3) Analysis and Interpretation 539 (10) Case Study 542 (7) Part Five Getting Meaning Out of Data and its Application Report Writing and Presentation Introduction 549 (1) A Marketing Research Report 549 (8) Presentation of a Marketing Research Report 557 (1) Ethical Issues in Marketing Research Report Writing 558 (4) Interpretation of Marketing Research Reports Introduction 562 (1) The Marketing Research Report 562 (4) Using Marketing Research 566 (6) Applications of Marketing Research Introduction 572 (1) Marketing Research for Specific Market Situations 573 (6) Marketing Research During Various Product Life Cycle Stages 579 (4) Market Research Models for Effective Marketing Mix 583 (3) Other Applications of Marketing Research 586 (1) Marketing Research and Brand Positioning 587 (4) Research for Market Segmentation 591 (1) Research for Market Forecasting 592 (3) Research for Developing and Evaluating Marketing Strategies 595 (7) Index 602...”