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Essentials of services marketing
出版 2022书本目录: “...Case 10 Digital Luxury Services: Tradition versus Innovation in Luxury FashionCase 11 National Library Board Singapore: Delivering Cost-Effective Service Excellence through Innovation and PeopleCase 12 Red LobsterCase 13 Banyan Tree: Branding the IntangibleCase 14 Singapore Airlines: Managing Human Resources for Cost-Effective Service ExcellenceCase 15 Menton BankCase 16 Dr. ...”
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Economic consequences of litigation worldwide
出版 1999书本目录: “...New Zealand / Robert Fardell. Singapore / Tan Kok Quan Continental Europe. Europe: Summary / Manuel P. ...”
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The investment manager's handbook /
出版 1993书本目录: “...Investment management technology -- Quantitative analysis -- Indexation -- Custody -- Arcas-Wessels Roll Ross : arbitrage pricing technique and portfolio management -- Barr Rosenberg : the use of quantitative techniques to beat the index -- BARRA : normal portfolios and manager styles : the money manager's perspective -- Global advanced technology corporation : using key rate duration to replicate a treasury index -- Investment managers regulatory organization (IMRO) : regulation of the investment management industry : future directions -- International stock exchange : TAURUS and beyond -- Scottish widows : how Scottish widows made Scottish widows beautiful -- The WM company : improving the effectiveness of performance measurement -- Vista concepts : future directions in custody technology for investment managers -- Australia -- Austria -- Belgium -- Canada -- Denmark -- Eire -- Finland -- France -- Germany -- Hong Kong -- Italy -- Japan -- Korea -- Luxembourg -- Malaysia -- Mexico -- The Netherlands -- New Zealand -- Norway --Portugal -- Singapore -- South Africa -- Spain -- Sweden -- Switzerland -- UK -- USA....”
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The ABA guide to international business negotiations : a comparison of cross-cultural issues and successful approaches
出版 2000书本目录: “...Kabraji Poland / Tomasz Wardynksi Singapore / Ng Wai King. Spain / Carlos de Cárdenas Smith Sweden / Johan Gernandt and Bob Johanson Taiwan / Yi-Fu (Eve) Sun and Jeffrey M. ...”
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Library management and marketing in a multicultural world : Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 /
出版 2007书本目录: “...Dewey The marketing of library services to the marginalized Bharati Sen Marketing academic library resources and information services to international students Cuiying Mu Reaching offshore: a partnership approach to marketing Australian University libraries' services to offshore students Lily Gao Target the staff, then target the market: how academic librarians can successfully reach the minds of new generations of students Louisa McLam, Colin Storey & Teresa To Different strokes for different folks: strategies in promoting library services to international customers-A case study Grace Saw & Fei Yu Dealing with evidence based management: roles and dimensions of library services promotion Leonor Gaspar Pinto & Paula Ochoa The impact of health informatization on the organization and administration of medical libraries in China Li Zhang, Chunhua Yang & Guizhi Wang How to promote library services: academic libraries in India Preeti Mahajan & Rupak Chakravarty Library usage and readership enhancement: best practices to promote library services of CORD, NIRD Tella Rama Devi From Australia to China online: delivery of online library services to off-shore students in China Sharon Karasmanis Globalization and library management: practical ideas for effective strategic methods Antonia Arahova & Sarantos Kapidakis Intercultural dialogue in the public library: the experience of the District 2 Library in Terrassa, Barcelona Maria Gental Morral Dynamics of marketing library services to disadvantaged communities: promoting knowledge seeking behavior Muhammad Kamran Naqi Khan, Muhammad Anwar Ejaz & Aamir Ghafoor Ch The public library: environment for the formulation of risk indicators in the information society Ana Perez-Lopez, Javier Lopez-Gijon & Carmen Galvez With multiculturalism as a backdrop, the re-positioning of digital information services in Chinese public libraries Tong Zhang Beyond promotion-the destination library: the national library of Singapore case story Wee Pin Wan Librarians' professional values and perspectives in the era of the digital library Keqian Xu Think multiculturally, recruit nationally, relate locally: library campaigns in the Netherlands and Denmark Marian Koren The impact of globalization on library management and marketing Ronghui Su & Qingming Yang Developing future library leaders in the context of globalization with an analysis on cultural intelligence Xuemao Wang & Chang Su The library and cultural patterns in lending statistics Maja Coltura & Bart Vercruyssen Using the feedback loop to create a marketing campaign Jill Cousins Performance measurement of metadata management Leon Zhao Knowledge society of digital librarians' blogging information management Xiaowen Ding...”
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Management Information System: managing the digital firm
出版 2022书本目录: “...Technology Digital Transformation of Healthcare at Singapore's Jurong Health Services It Isn't Just Technology: A Business Perspective on Information Systems Complementary Assets: Organizational Capital and the Right Business Model 1-3 What academic disciplines are used to study information systems, and how does each contribute to an understanding of information systems? ...”
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Roundtable viewpoints. International business
出版 2008书本目录: “...136 (23) from ``FedEx Dares to Keep the Status Quo,'' The Financial Times (October 20, 2005) 139 (3) Adrienne Roberts Dan Roberts Andrew Ward from ``Prescription for Success,'' Journal of Commerce (August 8, 2005) 142 (3) Ian Putzger from ``Chinese Business: Logistics in China, a New Frontier,'' The Edge Singapore (October 24, 2005) 145 (4) Roy Kheng from ``Royal Treatment: The Kansas City SmartPort Emerges as a Leader in Supply-Chain Security, Technology and Trade Facilitation,'' Journal of Commerce (March 6, 2006) 149 (3) R.G. ...”
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