Risultati della ricerca - Clustering analysis

Multivariate data analysis

Sommario: “...Logistic regression: regression with a binary dependent variable 7. Conjoint analysis 8. Cluster analysis 9. Multidimensional scaling 10. ...”

Applied multivariate statistical analysis / di Johnson, Richard A. (Richard Arnold), 1937-

Sommario: “...Aspects of multivariate analysis 2. Sample geometry and random sampling 3. ...”

Advanced quantitative data analysis di Cramer, Duncan

Sommario: “...Introduction Exploratory factor analysis Confirmatory factor analysis Cluster analysis Stepwise multiple regression Hierarchical multiple regression Path analysis assuming no measurement error Path analysis accounting for measurement error Binary logistic regression An introduction to analysis of variance and covariance Unrelated one-way analysis of covariance Unrelated two-way analysis of variance Discriminant analysis Log-linear analysis...”

Environmental policy analysis and practice / di Greenberg, Michael R.

Competence at work : models for superior performance / di Spencer, Lyle M.

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Marketing research : concepts, practices, and cases / di Easwaran, Sunanda

Sommario: “...Preface v Acknowledgements viii Part One Introduction to Marketing Research Nature and Scope of Marketing Research Introduction 3 (1) Marketing Research 4 (4) Marketing Decision-making 8 (2) Scope of Marketing Research 10 (16) Case Studies 19 (7) The Role of Research in Marketing Introduction 26 (1) Problem-solving Vs Opportunity Definition Research 27 (4) Quality of Research 31 (3) The Decision-making Perspective 34 (12) Case Study 43 (3) Practical Tips for Researchers Introduction 46 (1) Manager--Researcher Dialogue 47 (3) Defining the Boundaries of Marketing Research 50 (2) Marketing Intelligence and Marketing Research 52 (1) Actionable Research 53 (6) Part Two Planning for Marketing Research Stages in Planning Marketing Research Introduction 59 (1) The Marketing Research Brief 59 (2) Defining the Marketing Research Problem 61 (2) Hypotheses Generation 63 (3) The Marketing Research Proposal 66 (2) The Sample 68 (5) Types of Research Introduction 73 (1) Research Approaches 74 (8) Research Approaches for Marketing Decision Stages 82 (9) Types and Sources of Data Introduction 91 (1) Classification of Data 91 (2) Methods of Data Collection 93 (4) Errors in Data Collection 97 (13) Annexure 6.1 108 (2) Experimentation Introduction 110 (1) Causality 111 (1) Experiments in Marketing Research 112 (1) Validity in Experiments 113 (2) Types of Experimental Designs 115 (11) The Limitations of Experiments 126 (4) Interview Techniques Introduction 130 (1) The Choice of Respondents 131 (1) Survey Techniques 132 (6) The Appropriate Interview Method 138 (9) Sampling Introduction 147 (1) Sampling 148 (6) Sampling Techniques 154 (1) Probability Sampling Techniques 155 (5) Non-probability Sampling 160 (1) Determining the Sample Size 161 (10) Designing Questionnaires and Interview Guides Introduction 171 (1) Designing a Questionnaire 172 (4) Errors in Questionnaire Design and the Flow Chart 176 (6) Questionnaires for Telephone and Internet Surveys 182 (1) Projective Techniques and Interview Guides 183 (2) Reproduction of the Questionnaire 185 (6) Building Attitude Exploration into Questionnaires Introduction 191 (1) Measurement of Data 192 (5) Types of Attitude Scales 197 (17) Reliability and Validity of Scales 214 (4) Considerations in Scale Construction 218 (7) Case Studies 225 (14) Part Three Implementing Research: Quantitative Surveys Fieldwork, Data Editing, Tabulation, and the Basic Concepts of Analysis Introduction 239 (1) Fieldwork 239 (6) Coding and Editing of Data 245 (4) Tabulation of Data 249 (4) Preliminary Analysis of Data 253 (9) Other Measures of Association 262 (12) SPSS Commands 274 (17) Specific Techniques for Analysis of Data Introduction 291 (1) Parametric and Non-parametric Tests 292 (1) Parametric Tests 293 (7) Non-parametric Tests 300 (14) Computer Based Techniques of Data Analysis Introduction 314 (1) Reduction and Grouping of Data 314 (2) Discriminant Analysis 316 (9) Factor Analysis 325 (6) Cluster Analysis 331 (15) Multidimensional Scaling 346 (14) Conjoint Analysis 360 (9) The Influence of Data Analysis on Research Design 369 (46) Case Studies 376 (10) Annexure 14.1 386 (4) Annexure 14.2 390 (9) Annexure 14.3 399 (11) Annexure 14.4 410 (5) Part Four Qualitative Research and its Implementation Qualitative Research Introduction 415 (1) Qualitative Research 416 (10) Skills Required in a Qualitative Researcher 426 (2) Client--Researcher Relationship 428 (1) Forte of Qualitative Research 429 (1) Qualitative Research vs Quantitative research 429 (2) Relationship between Qualitative and Quantitative Research 431 (3) Strengths and Limitations of Qualitative Research 434 (3) Commencement of the Qualitative Research Study 437 (26) Case Study 447 (5) Annexure 15.1 452 (3) Annexure 15.2 455 (4) Annexure 15.3 459 (4) Qualitative Research Methodology Introduction 463 (1) Methodological Frameworks of Qualitative Research 464 (1) Focus Group Discussions 464 (2) Organization in Focus Group Discussions 466 (6) In-depth Interview 472 (1) Flow of Communication in In-depth Interviews 473 (4) Variations in Qualitative Research Methodology 477 (1) Role Demeanour and Skills of a Moderator 478 (1) Guidelines for Effective Moderation 479 (7) Moderation of Focus Group Discussions 486 (1) Projective Techniques 487 (1) Types of Projective Techniques 488 (3) Specific Projective Techniques 491 (4) The Innovative Methodologies of Qualitative Research 495 (16) Case Study 505 (6) Analysis and Interpretation of Qualitative Research Data Introduction 511 (1) Qualitative Research Analysis 512 (6) Process of Qualitative Research Analysis 518 (1) Content Analysis of the Transscripts and Video Tapes 519 (5) Analysis Approach for Qualitative Research 524 (3) Customized Analysis of Qualitative Data 527 (6) Data Interpretation in Qualitative 533 (3) Research Analysis Presentation of Qualitative Analysis Findings 536 (3) Analysis and Interpretation 539 (10) Case Study 542 (7) Part Five Getting Meaning Out of Data and its Application Report Writing and Presentation Introduction 549 (1) A Marketing Research Report 549 (8) Presentation of a Marketing Research Report 557 (1) Ethical Issues in Marketing Research Report Writing 558 (4) Interpretation of Marketing Research Reports Introduction 562 (1) The Marketing Research Report 562 (4) Using Marketing Research 566 (6) Applications of Marketing Research Introduction 572 (1) Marketing Research for Specific Market Situations 573 (6) Marketing Research During Various Product Life Cycle Stages 579 (4) Market Research Models for Effective Marketing Mix 583 (3) Other Applications of Marketing Research 586 (1) Marketing Research and Brand Positioning 587 (4) Research for Market Segmentation 591 (1) Research for Market Forecasting 592 (3) Research for Developing and Evaluating Marketing Strategies 595 (7) Index 602...”

The science of psychology : an appreciative view / di King, Laura A.

Sommario: “...Psychological disorders Defining and explaining abnormal behavior Anxiety disorders Panic disorder Phobic disorder Obsessive-compulsive disorder Post-traumatic stress disorder Mood disorders Depressive disorders Bipolar disorder Clinical and development psychology Dissociative disorders Dissociative amnesia and fugue Dissociative identity disorder Schizophrenia Personality disorders Odd/eccentric cluster Dramatic/emotionally problematic cluster Chronic-fearfullness/avoidant cluster Psychological disorders and health and wellness Targeting illness and unhealthy lifestyles Facing up to and overcoming stigma 15. ...”

Database systems : an application-oriented approach di Kifer, Michael

Sommario: “...Embedded SQLMore on Integrity ConstraintsDynamic SQLJDBC and SQLJODBCComparisonBibliographic NotesExercises PART THREE Optimizing DBMS Performance Chapter 9 Physical Data Organization and IndexingDisk OrganizationHeap FilesSorted FilesIndicesMultilevel IndexingHash IndexingSpecial-Purpose IndicesTuning Issues: Choosing Indices for an ApplicationBibliographic NotesExercises Chapter 10 The Basics of Query ProcessingOverview of Query ProcessingExternal SortingComputing Projection, Union, and Set DifferenceComputing SelectionComputing JoinsMultirelational JoinsComputing Aggregate FunctionsBibliographic NotesExercises Chapter 11 An Overview of Query OptimizationQuery Processing ArchitectureHeuristic Optimization Based on Algebraic EquivalencesEstimating the Cost of a Query Execution PlanEstimating the Size of the OutputChoosing a PlanBibliographic NotesExercises Chapter 12 Database TuningDisk CachesTuning the SchemaTuning the Data Manipulation LanguageToolsManaging Physical ResourcesInfluencing the OptimizerBibliographic NotesExercises PART FOUR Advanced Topics in Databases Chapter 13 Relational Calculus, Visual Query Languages, and Deductive DatabasesTuple Relational CalculusUnderstanding SQL through Tuple Relational CalculusDomain Relational Calculus and Visual Query LanguagesVisual Query Languages: QBE and PC DatabasesThe Relationship between Relational Algebra and the CalculiDeductive DatabasesBibliographic NotesExercises Chapter 14 Object DatabasesLimitations of the Relational Data ModelObject Databases versus Relational DatabasesThe Conceptual Object Data ModelObjects in SQL:1999 and SQL:2003The ODMG StandardCommon Object Request Broker ArchitectureBibliographic NotesExercises Chapter 15 XML and Web DataSemistructured Data Overview of XMLXML SchemaXML Query LanguagesBibliographic NotesExercises Chapter 16 Distributed DatabasesThe Application Designer's View of the DatabaseDistributing Data among Different DatabasesQuery Planning StrategiesBibliographic NotesExercises Chapter 17 OLAP and Data MiningOLAP and Data Warehouses-Old and NewA Multidimensional Model for OLAP ApplicationsAggregationROLAP and MOLAPImplementation IssuesPopulating a Data WarehouseData Mining TasksMining AssociationsClassification and Prediction Using Decision TreesClassification and Prediction Using Neural NetsClusteringBibliographic NotesExercises PART FIVE Transaction Processing Chapter 18 ACID Properties of TransactionsConsistencyAtomicityDurabilityIsolationThe ACID PropertiesBibliographic NotesExercises Chapter 19 Models of TransactionsFlat TransactionsProviding Structure within a TransactionStructuring an Application as Multiple TransactionsBibliographic NotesExercises Chapter 20 Implementing IsolationSchedules and Schedule EquivalenceRecoverability, Cascaded Aborts, and StrictnessModels for Concurrency ControlA Strategy for Immediate-Update Pessimistic Concurrency ControlsDesign of an Immediate-Update Pessimistic Concurrency ControlObjects and Semantic CommutativityAtomicity, Recoverability, and Compensating OperationsIsolation in Structured Transaction ModelsOther Concurrency ControlsBibliographic NotesExercises Chapter 21 Isolation in Relational DatabasesConflicts in a Relational DatabaseLocking and the SQL Isolation LevelsGranular Locking: Intention Locks and Index LocksTuning TransactionsMultiversion Concurrency ControlsBibliographic NotesExercises Chapter 22 Atomicity and DurabilityCrash, Abort, and Media FailureImmediate-Update Systems and Write-Ahead LogsRecovery in Deferred-Update SystemsRecovery from Media FailureBibliographic NotesExercises PART SIX Distributed Applications and the Web Chapter 23 Architecture of Transaction Processing SystemsTransaction Processing in a Centralized SystemTransaction Processing in a Distributed SystemThe TP Monitor: An OverviewThe TP Monitor: Global Atomicity and the Transaction ManagerThe TP Monitor: Remote Procedure CallThe TP Monitor: Peer-to-Peer CommunicationThe TP Monitor: Event CommunicationStorage ArchitecturesTransaction Processing on the InternetWeb Application Servers-J2EEBibliographic NotesExercises Chapter 24 Implementing Distributed TransactionsImplementing the ACID PropertiesAtomic TerminationTransfer of CoordinationDistributed DeadlockGlobal SerializationWhen Global Atomicity Cannot Be GuaranteedReplicated DatabasesDistributed Transactions in the Real WorldBibliographic NotesExercises Chapter 25 Web ServicesThe Basic IdeaWeb BasicsHypertext Transfer ProtocolSOAP: Message PassingWSDL: Specifying Web ServicesBPEL: Specifying Business ProcessesUDDI: Publishing and Discovering Information about ServicesWS-Coordination: Transactional Web ServicesBibliographic NotesExercises Chapter 26 Security and Electronic CommerceAuthentication, Authorization, and EncryptionEncryptionDigital SignaturesKey Distribution and AuthenticationAuthorizationAuthenticated Remote Procedure CallElectronic CommerceThe Secure Sockets Layer Protocol: CertificatesPassport: Single Sign-OnKeeping Credit Card Numbers PrivateThe Secure Electronic Transaction Protocol: Dual SignaturesGoods Atomicity, Certified Delivery, and EscrowElectronic Cash: Blind SignaturesSecurity in XML-Based Web ServicesBibliographic NotesExercises BibliographyIndexAppendices, available on the Web A An Overview of Transaction ProcessingIsolationAtomicity and DurabilityImplementing Distributed TransactionsBibliographic NotesExercises B Requirements and SpecificationsSoftware Engineering MethodologyThe Requirements Document for the Student Registration SystemRequirements Analysis-New IssuesSpecifying the Student Registration SystemThe Specification Document for the Student Registration System: Section IIIThe Next Step in the Software Engineering ProcessBibliographic NotesExercises C Design, Coding, and TestingThe Design ProcessTest PlanProject PlanningCodingIncremental DevelopmentThe Project Management PlanDesign and Code for the Student Registration SystemBibliographic NotesExercises...”