检索结果 - Amiens~
在您的搜寻 Dewey Classification
在您的搜寻 Dewey Classification
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在您的搜寻 主题建议
- Auditing 10
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- Accounting 5
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- Legal rules 5
- Management 5
- Human rights 4
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- International Standard Bibliographic Description (ISBD) 3
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The status of aliens in East Africa : Asians and Europeans in Tanzania, Uganda, and Kenya /
出版 1976书本目录: “...ETHNIC AND RACIAL GROUPS IN EAST AFRICA LEGAL DETERMINATION AND CLASSIFICATION OF ALIENS IN THE EAST AFRICAN TERRITORIES THE IMPOSITION OF ALIEN RULE IN EAST AFRICA THE RACIAL PROBLEM IN PREINDEPENDENCE EAST AFRICA AFRICAN NATIONALIST RESPONSE TO ALIEN RULE IN EAST AFRICA PLACE AND ROLE OF ALIENS IN INDEPENDENT EAST AFRICA THE QUESTION OF STATE RESPONSIBILITY FOR ALIENS IN EAST AFRICA IN THE LIGHT OF INTERNATIONAL LAW AND DIPLOMACY BRITAIN'S RESPONSIBILITIES FOR EAST AFRICAN ASIANS ALIENS AND THE QUESTION OF HUMAN RIGHTS IN EAST AFRICA CONDITIONS FOR THE EI. ...”
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Contemporary advertising /
出版 2002书本目录: “...Advertising perspectives The dimensions of advertising The economic, social, and regulatory aspects of advertising The scope of advertising: from local to global Crafting marketing and advertising strategies Marketing and consumer behavior: the foundations of advertising Market segmentation and the marketing mix: determinants of advertising strategy Research: gathering information for advertising planning Marketing and advertising planning: top-down, bottom-up, and IMC Planning media strategy: finding links to the market Integrating advertising with other elements of the communications mix Relationship building: direct marketing, personal selling, and sales promotion Relationship building: public relations, sponsorship, and corporate advertising Creating advertisements and commercials Creative strategy and the creative process Creative execution: art and copy Producing ads for print, electronic, and digital media Using advertising media Using print media Using electronic media: television and radio Using digital interactive media and direct mail Using out-of-home, exhibitive, and supplementary media...”
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