Resultados de búsqueda - "Research"

Statistics for research : with a guide to SPSS / por Argyrous, George

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Marketing research : an applied orientation por Malhotra, Naresh K.

Just research / por Oates, Laurel Currie

Tabla de Contenidos: “…Fortresses, tumors, and legal research -- The United States legal system -- Sources, citations to sources, and mandatory and persuasive authority -- Researching issues governed by state statutes and regulations -- Researching issues governed by federal statutes and regulations -- Researching issues governed by county and city ordinance -- Doing federal and state legislative histories -- Researching issues governed by common law -- Researching constitutional issues -- Researching issues governed by federal, state or local rules -- Citators -- Locating forms -- Researching judges, law firms, people, companies, and things.…”
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Educational research : an introduction / por Gall, Meredith D.

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Research methods : science and diversity / por Spata, Andrea

Educational research : Concept and methods por Omari, Issa Mcholo

Materias: “…Education research…”

Qualitative researching / por Mason, Jennifer

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Research design: qualitative, quantitative, and mixed methods approaches por Creswell, John W

Materias: “…Social sciences--Research--Methodology | Social sciences--Statistical methods | Social service--Research--Methodology Research - Planning.…”

Educational research : contemporary issues and practical approaches por Wellington, Jerry

Tabla de Contenidos: “…An introduction to educational research Approaches to research in education Research literature The researcher's role and responsibility Interviewing Case studies Survey research Documentary research Two other methods Dealing with qualitative data Writing What's the use of educational research?…”

Educational research : planning, conducting and evaluating quantitative and qualitative research por Creswell, John W.

Tabla de Contenidos: “…The process of conducting research using quantitative and qualitative approaches Identifying a research problem Reviewing the literature Specifying a purpose and research questions or hypotheses Collecting quantitative data Analyzing and interpreting quantitative data Collecting qualitative data Analyzing and interpreting qualitative data Reporting and evaluating research Experimental designs Correlational designs Survey designs Grounded theory designs Ethnographic designs Narrative research designs Mixed methods designs Action research designs…”

Research in education por Talawar, M. S.

Materias: “…Education Research…”

Action research : a guide for the teacher researcher / por Mills, Geoffrey E.

Tabla de Contenidos: “…Understanding action research Deciding on an area of focus Data collection techniques Data collection considerations : validity, reliability, and generalizability Ethics Data analysis and interpretation Action planning for educational change Writing up action research Sharing, critiquing, and celebrating action research online Appendix A : action research in action : a case study of Curtis Elementary School and an article critique Appendix B : descriptive statistics and action research Appendix C : displaying data visually…”

Educational research: competencies for analysis and applications por Gay, L. R

Tabla de Contenidos: “…PART I INTRODUCTIONChapter 1 Introduction to Educational ResearchChapter 2 Selecting and Defining a Research TopicChapter 3 Reviewing the LiteratureChapter 4 Preparing and Evaluating a Research PlanChapter 5 Selecting a SampleChapter 6 Selecting Measuring Instruments PART II QUANTITATIVE METHODSChapter 7 Survey Research Chapter 8 Correlational Research Chapter 9 Causal-Comparative ResearchChapter 10 Experimental ResearchChapter 11 Single-Subject Experimental Research PART III QUANTITATIVE DATA ANALYSISChapter 12 Descriptive Statistics Chapter 13 Inferential Statistics PART IV QUALITATIVE RESEARCHChapter 14 Qualitative Data CollectionChapter 15 Narrative ResearchChapter 16 Ethnographic Research Chapter 17 Case Study ResearchChapter 18 Qualitative Research: Data Analysis and Interpretation PART V MIXED METHODSChapter 19 Mixed Methods Research: Integrating Qualitative and Quantitative Methods PART VI ACTION RESEARCHChapter 20 Action Research PART VII REPORTING RESEARCHChapter 21 Preparing a Research Report PART VIII CRITIQUING RESEARCHChapter 22 Evaluating a Research Report…”

Research in education por Chandra, Soti Shivendra

Materias: “…Research…”

Research design : qualitative, quantitative, and mixed methods approaches por Creswell, John W.

Materias: “…Social sciences--Research--Methodology | Social sciences--Statistical methods |Social service--Research--Methodology Mixed methods approaches…”

Research methodology: methods and techniques por Kothari, C.R

Materias: “…Research methods…”

Operations research : for managerial decision making por Kapoor, V. K.

Materias: “…Research…”

Operations research : problems and solutions por Kapoor V. K.

Marketing research : concepts, practices, and cases / por Easwaran, Sunanda

Tabla de Contenidos: “…Preface v Acknowledgements viii Part One Introduction to Marketing Research Nature and Scope of Marketing Research Introduction 3 (1) Marketing Research 4 (4) Marketing Decision-making 8 (2) Scope of Marketing Research 10 (16) Case Studies 19 (7) The Role of Research in Marketing Introduction 26 (1) Problem-solving Vs Opportunity Definition Research 27 (4) Quality of Research 31 (3) The Decision-making Perspective 34 (12) Case Study 43 (3) Practical Tips for Researchers Introduction 46 (1) Manager--Researcher Dialogue 47 (3) Defining the Boundaries of Marketing Research 50 (2) Marketing Intelligence and Marketing Research 52 (1) Actionable Research 53 (6) Part Two Planning for Marketing Research Stages in Planning Marketing Research Introduction 59 (1) The Marketing Research Brief 59 (2) Defining the Marketing Research Problem 61 (2) Hypotheses Generation 63 (3) The Marketing Research Proposal 66 (2) The Sample 68 (5) Types of Research Introduction 73 (1) Research Approaches 74 (8) Research Approaches for Marketing Decision Stages 82 (9) Types and Sources of Data Introduction 91 (1) Classification of Data 91 (2) Methods of Data Collection 93 (4) Errors in Data Collection 97 (13) Annexure 6.1 108 (2) Experimentation Introduction 110 (1) Causality 111 (1) Experiments in Marketing Research 112 (1) Validity in Experiments 113 (2) Types of Experimental Designs 115 (11) The Limitations of Experiments 126 (4) Interview Techniques Introduction 130 (1) The Choice of Respondents 131 (1) Survey Techniques 132 (6) The Appropriate Interview Method 138 (9) Sampling Introduction 147 (1) Sampling 148 (6) Sampling Techniques 154 (1) Probability Sampling Techniques 155 (5) Non-probability Sampling 160 (1) Determining the Sample Size 161 (10) Designing Questionnaires and Interview Guides Introduction 171 (1) Designing a Questionnaire 172 (4) Errors in Questionnaire Design and the Flow Chart 176 (6) Questionnaires for Telephone and Internet Surveys 182 (1) Projective Techniques and Interview Guides 183 (2) Reproduction of the Questionnaire 185 (6) Building Attitude Exploration into Questionnaires Introduction 191 (1) Measurement of Data 192 (5) Types of Attitude Scales 197 (17) Reliability and Validity of Scales 214 (4) Considerations in Scale Construction 218 (7) Case Studies 225 (14) Part Three Implementing Research: Quantitative Surveys Fieldwork, Data Editing, Tabulation, and the Basic Concepts of Analysis Introduction 239 (1) Fieldwork 239 (6) Coding and Editing of Data 245 (4) Tabulation of Data 249 (4) Preliminary Analysis of Data 253 (9) Other Measures of Association 262 (12) SPSS Commands 274 (17) Specific Techniques for Analysis of Data Introduction 291 (1) Parametric and Non-parametric Tests 292 (1) Parametric Tests 293 (7) Non-parametric Tests 300 (14) Computer Based Techniques of Data Analysis Introduction 314 (1) Reduction and Grouping of Data 314 (2) Discriminant Analysis 316 (9) Factor Analysis 325 (6) Cluster Analysis 331 (15) Multidimensional Scaling 346 (14) Conjoint Analysis 360 (9) The Influence of Data Analysis on Research Design 369 (46) Case Studies 376 (10) Annexure 14.1 386 (4) Annexure 14.2 390 (9) Annexure 14.3 399 (11) Annexure 14.4 410 (5) Part Four Qualitative Research and its Implementation Qualitative Research Introduction 415 (1) Qualitative Research 416 (10) Skills Required in a Qualitative Researcher 426 (2) Client--Researcher Relationship 428 (1) Forte of Qualitative Research 429 (1) Qualitative Research vs Quantitative research 429 (2) Relationship between Qualitative and Quantitative Research 431 (3) Strengths and Limitations of Qualitative Research 434 (3) Commencement of the Qualitative Research Study 437 (26) Case Study 447 (5) Annexure 15.1 452 (3) Annexure 15.2 455 (4) Annexure 15.3 459 (4) Qualitative Research Methodology Introduction 463 (1) Methodological Frameworks of Qualitative Research 464 (1) Focus Group Discussions 464 (2) Organization in Focus Group Discussions 466 (6) In-depth Interview 472 (1) Flow of Communication in In-depth Interviews 473 (4) Variations in Qualitative Research Methodology 477 (1) Role Demeanour and Skills of a Moderator 478 (1) Guidelines for Effective Moderation 479 (7) Moderation of Focus Group Discussions 486 (1) Projective Techniques 487 (1) Types of Projective Techniques 488 (3) Specific Projective Techniques 491 (4) The Innovative Methodologies of Qualitative Research 495 (16) Case Study 505 (6) Analysis and Interpretation of Qualitative Research Data Introduction 511 (1) Qualitative Research Analysis 512 (6) Process of Qualitative Research Analysis 518 (1) Content Analysis of the Transscripts and Video Tapes 519 (5) Analysis Approach for Qualitative Research 524 (3) Customized Analysis of Qualitative Data 527 (6) Data Interpretation in Qualitative 533 (3) Research Analysis Presentation of Qualitative Analysis Findings 536 (3) Analysis and Interpretation 539 (10) Case Study 542 (7) Part Five Getting Meaning Out of Data and its Application Report Writing and Presentation Introduction 549 (1) A Marketing Research Report 549 (8) Presentation of a Marketing Research Report 557 (1) Ethical Issues in Marketing Research Report Writing 558 (4) Interpretation of Marketing Research Reports Introduction 562 (1) The Marketing Research Report 562 (4) Using Marketing Research 566 (6) Applications of Marketing Research Introduction 572 (1) Marketing Research for Specific Market Situations 573 (6) Marketing Research During Various Product Life Cycle Stages 579 (4) Market Research Models for Effective Marketing Mix 583 (3) Other Applications of Marketing Research 586 (1) Marketing Research and Brand Positioning 587 (4) Research for Market Segmentation 591 (1) Research for Market Forecasting 592 (3) Research for Developing and Evaluating Marketing Strategies 595 (7) Index 602…”

Operations research : principles and practice por Ravindran, A

Materias: “…Operations research…”