Resultados da pesquisa - "(communications OR communication)"

Introduction to mass communication : media literacy and culture / Por Baran, Stanley J.

Sumário: “...Mass communication, culture, and mass media Media literacy and culture The internet and the world wide web: changing the paradigm Books Newspapers Magazines Film Radio and sound recordings Television Public relations Advertising Theories of mass communication Mass communication research and effects Media freedom, regulation, and ethics Global media...”

The human side of organizations / Por Drafke, Michael W.

Sumário: “...Work and its place in life -- Perception and problem solving -- Primary communications -- Improving communications and managing conflict -- Ethics and etiquette -- Jobs, from design to appraisal -- Formal organizations : how people organize -- Understanding management -- Small groups and the informal organization -- Individuals and self-management -- Motivation and morale -- Job satisfaction and the quality of work life -- The dynamics of change -- Leadership -- Stress -- Challenges and opportunities....”