Risultati della ricerca - (("secrecy perspectives") OR ("strategic perspective"))*

Lifting the Veil of Secrecy: Perspectives on International Taxation and Capital Flight from Africa di Fjeldstad, Odd-Helge

Lifting the veil of secrecy: perspectives on international taxation and capital flight from Africa /

Redesigning rural development : a strategic perspective / di Johnston, Bruce F.

Strategic marketing : planning and control / di Drummond, Graeme

Sommario: “...The strategic perspective Part one: Strategic analysis - External analysis Competitive intelligence Segmentation Internal analysis Developing a future orientation Part two: Formulation of strategy - Strategic intent Strategy formulation Targeting, positioning and brand strategy Product development and innovation Alliances and relationships The strategic marketing plan Part three: Strategic implementation - Strategic implementation Control Mini cases....”

Strategic marketing : planning and control / di Drummond, Graeme

Sommario: “...The strategic perspective Part one: Strategic analysis - External analysis Competitive intelligence Segmentation Internal analysis Developing a future orientation Part two: Formulation of strategy - Strategic intent Strategy formulation Targeting, positioning and brand strategy Product development and innovation Alliances and relationships The strategic marketing plan Part three: Strategic implementation - Strategic implementation Control Mini cases....”
Testo
Testo

Business marketing management : a strategic view of industrial and organizational markets / di Hutt, Michael D.

Sommario: “...Business marketing planning: strategic perspectives 10. Business marketing strategies for global markets 11. ...”

Strategic marketing / di Cravens, David W.

Testo
Testo

Project management / di Maylor, Harvey