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Fundamentals of human resource management : emerging experiences from Africa / por Itika, Josephat Stephen

Tabla de Contenidos: “…Talent and competency based human resource management 163 11. International human resource management 179 12. …”
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Fundamentals of human resource management : emerging experiences from Africa / por Itika, Josephat Stephen

Tabla de Contenidos: “…Talent and competency based human resource management 163 11. International human resource management 179 12. …”
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Cost and management accounting : an introduction

Tabla de Contenidos: “…Preface xiii Part One Introduction to Cost and Management Accounting 1 (38) Introduction to management accounting 3 (16) The users of accounting information 4 (1) Differences between management accounting and financial accounting 5 (1) The decision-making process 5 (5) Changing competitive environment 10 (1) Focus on customer satisfaction and new management approaches 10 (3) The impact of the changing environment of management accounting systems 13 (1) Functions of management accounting 14 (2) Summary of the contents of this book 16 (3) An introduction to cost terms and concepts 19 (20) Cost objects 19 (1) Direct and indirect costs 20 (2) Period and product costs 22 (1) Cost behaviour 22 (5) Relevant and irrelevant costs and revenues 27 (1) Avoidable and unavoidable costs 28 (1) Sunk costs 28 (1) Opportunity costs 28 (1) Incremental and marginal costs 29 (1) Job costing and process costing systems 30 (1) Maintaining a cost database 30 (9) Part Two Cost Accumulation for Inventory Valuation and Profit Measurement 39 (158) Accounting for labour and materials 41 (30) Accounting for labour costs 42 (2) Accounting treatment of various labour cost items 44 (1) Materials recording procedure 45 (2) Pricing the issues of materials 47 (4) Issues relating to accounting for materials 51 (2) Quantitative models for the planning and control of stocks 53 (1) Relevant costs for quantitative models under conditions of certainty 53 (1) Determining the economic order quantity 54 (3) Assumptions of the EOQ formula 57 (1) Determining when to place the order 57 (1) Control of stocks through classification 58 (1) Materials requirement planning 59 (1) Just-in-time systems 60 (11) Cost assignment 71 (36) Assignment of direct and indirect costs 72 (1) Different costs for different purposes 72 (2) Cost-benefit issues and cost systems design 74 (1) Assigning direct costs to objects 75 (1) Plant-wide (blanket) overhead rates 75 (2) The two-stage allocation process 77 (1) An illustration of the two-stage process for a traditional costing system 78 (7) Extracting relevant costs for decision-making 85 (1) Budgeted overhead rates 85 (1) Under-and over-recovery of overheads 86 (1) Maintaining the database at standard costs 87 (1) Non-manufacturing overheads 88 (4) Appendix 4.1: Inter-service department reallocations 92 (4) Appendix 4.2: Other allocation bases used by traditional systems 96 (11) Accounting entries for a job costing system 107 (24) Control accounts 108 (1) Recording the purchase of raw materials 109 (1) Recording the issue of materials 109 (3) Accounting procedure for labour costs 112 (1) Accounting procedure for manufacturing overheads 113 (2) Non-manufacturing overheads 115 (1) Accounting procedures for jobs completed and products sold 115 (1) Costing profit and loss account 116 (1) Interlocking accounting 116 (1) Contract costing 117 (5) Work in progress valuation and amounts recoverable on contracts 122 (9) Process costing 131 (32) Flow of production and costs in a process costing system 132 (1) Process costing when all output is fully complete 133 (6) Process costing with ending work in progress partially complete 139 (3) Beginning and ending work in progress of uncompleted units 142 (5) Partially completed output and losses in process 147 (1) Process costing for decision-making and control 147 (1) Batch/operating costing 148 (1) Surveys of practice 149 (3) Appendix 6.1: Losses in process and partially completed units 152 (11) Joint and by-product costing 163 (16) Distinguishing between joint products and by-products 163 (2) Methods of allocating joint costs 165 (7) Irrelevance of joint cost allocations for decision-making 172 (1) Accounting for by-products 173 (1) By-products, scrap and waste 174 (5) Income effects of alternative cost accumulation systems 179 (18) External and internal reporting 180 (1) Variable costing 181 (1) Absorption costing 182 (1) Variable costing and absorption costing: a comparison of their impact on profit 183 (3) A mathematical model of the profit functions 186 (1) Some arguments in support of variable costing 187 (1) Some arguments in support of absorption costing 188 (1) Surveys of company practice 189 (2) Appendix 8.1: Derivation of the profit function for an absorption costing system 191 (6) Part Three Information for Decision-making 197 (112) Cost-volume--profit analysis 199 (30) The economist's model 200 (2) The accountant's cost--volume--profit model 202 (2) A mathematical approach to cost-volume--profit analysis 204 (4) Margin of safety 208 (1) Constructing the break-even chart 208 (1) Alternative presentation of cost--volume--profit analysis 208 (2) Multi-product cost--volume--profit analysis 210 (3) Cost--volume--profit analysis assumptions 213 (3) Cost--volume--profit analysis and computer applications 216 (1) Separation of semi-variable costs 216 (13) Measuring relevant costs and revenues for decision-making 229 (28) The meaning of relevance 230 (1) Importance of qualitative factors 230 (1) Special pricing decisions 231 (4) Product-mix decisions when capacity constraints exist 235 (2) Replacement of equipment -- the irrelevance of past costs 237 (2) Outsourcing and make or buy decisions 239 (4) Discontinuation decisions 243 (2) Determining the relevant costs of direct materials 245 (1) Determining the relevant costs of direct labour 245 (12) Activity-based costing 257 (28) The role of a cost accumulation system in generating relevant cost information for decision-making 258 (1) Types of cost systems 259 (1) A comparison of traditional and ABC systems 260 (2) The emergence of ABC systems 262 (1) Volume-based and non-volume-based cost drivers 262 (3) An illustration of the two-stage process for an ABC system 265 (4) Designing ABC systems 269 (3) Activity hierarchies 272 (1) Cost versus benefits considerations 273 (1) Periodic review of an ABC data base 274 (1) ABC in service organizations 274 (1) ABC cost management applications 275 (10) Capital investment decisions 285 (24) The opportunity cost of an investment 286 (1) Compounding and discounting 286 (2) The concept of net present value 288 (2) Calculating net present values 290 (1) The internal rate of return 291 (3) Relevant cash flows 294 (1) Timing of cash flows 294 (1) Techniques that ignore the time value of money 295 (1) Payback method 295 (3) Accounting rate of return 298 (1) Qualitative factors 299 (2) Appendix 12.1: Taxation and investment decisions 301 (8) Part Four Information for Planning, Control and Performance Measurement 309 (106) The budgeting process 311 (28) Relationship between budgeting and long-term planning 312 (1) The multiple functions of budgets 312 (2) Conflicting roles of budgets 314 (1) The budget period 314 (1) Administration of the budgeting process 315 (1) Stages in the budgeting process 316 (4) A detailed illustration 320 (1) Sales budget 320 (3) Production budget and budgeted stock levels 323 (1) Direct materials usage budget 324 (1) Direct materials purchase budget 324 (1) Direct labour budget 325 (1) Factory overhead budget 325 (1) Selling and administration budget 326 (1) Departmental budgets 327 (1) Master budget 327 (2) Cash budgets 329 (1) Final review 329 (1) Computerized budgeting 330 (9) Management control systems 339 (28) Different types of controls 340 (3) Cybernetic control systems 343 (1) Feedback and feed-forward controls 343 (1) Management accounting control systems 344 (1) Responsibility centres 344 (2) The nature of management accounting control systems 346 (1) The controllability principle 347 (4) Setting financial performance targets 351 (1) Participation in the budgeting and target setting process 352 (2) Non-financial performance measures 354 (1) Activity-based cost management 355 (12) Standard costing and variance analysis 367 (48) Operation of a standard costing system 368 (3) Establishing cost standards 371 (3) Types of cost standards 374 (4) Variance analysis 378 (1) Material variances 378 (1) Material price variances 379 (2) Material usage variance 381 (1) Total material variance 382 (1) Labour variances 382 (1) Wage rate variance 382 (1) Labour efficiency variance 383 (1) Total labour variance 384 (1) Variable overhead variances 384 (1) Variable overhead expenditure variance 384 (1) Variable overhead efficiency variance 385 (1) Similarities between materials, labour and overhead variances 386 (1) Fixed overhead expenditure or spending variance 386 (1) Sales variances 387 (1) Total sales margin variance 387 (1) Sales margin price variance 388 (1) Sales margin volume variance 389 (1) Reconciling budgeted profit and actual profit 389 (1) Standard absorption costing 389 (2) Volume variance 391 (1) Volume efficiency variance 392 (1) Volume capacity variance 393 (1) Summary of fixed overhead variances 393 (1) Reconciliation of budgeted and actual profit for a standard absorption costing system 393 (2) Performance reports 395 (3) Recording standard costs in the accounts 398 (17) Questions 415 (126) Bibliography 541 (4) Appendices 545 (4) Appendix A 546 (1) Appendix B 547 (2) Index 549…”

A preface to marketing management / por Peter, J. Paul

Tabla de Contenidos: “…4 (9) Strategic Planning and Marketing Management 4 (1) The Strategic Planning Process 5 (8) The Complete Strategic Plan 13 (1) The Marketing Management Process 13 (5) Situation Analysis 14 (2) Marketing Planning 16 (2) Implementation and Control of the Marketing Plan 18 (1) Marketing Information Systems and Marketing Research 18 (1) The Strategic Plan, the Marketing Plan, and Other Functional Area Plans 18 (2) Marketing's Role in Cross-Functional Strategic Planning 18 (2) Conclusion 20 (3) Appendix Portfolio Models 23 (4) PART B MARKETING INFORMATION, RESEARCH, AND UNDERSTANDING THE TARGET MARKET 27 (50) Marketing Research: Process and Systems for Decision Making 28 (12) The Role of Marketing Research 28 (1) The Marketing Research Process 29 (9) Purpose of the Research 29 (1) Plan of the Research 30 (5) Performance of the Research 35 (1) Processing of Research Data 35 (1) Preparation of the Research Report 36 (1) Limitations of the Research Process 36 (2) Marketing Information Systems 38 (1) Conclusion 39 (1) Consumer Behavior 40 (13) Social Influences on Consumer Decision Making 41 (2) Culture and Subculture 41 (1) Social Class 42 (1) Reference Groups and Families 43 (1) Marketing Influences on Consumer Decision Making 43 (2) Product Influences 43 (1) Price Influences 43 (1) Promotion Influences 44 (1) Place Influences 44 (1) Situational Influences on Consumer Decision Making 45 (1) Psychological Influences on Consumer Decision Making 45 (1) Product Knowledge 45 (1) Product Involvement 46 (1) Consumer Decision Making 46 (6) Need Recognition 47 (1) Alternative Search 48 (1) Alternative Evaluation 49 (1) Purchase Decision 49 (1) Postpurchase Evaluation 50 (2) Conclusion 52 (1) Business, Government, and Institutional Buying 53 (11) Categories of Organizational Buyers 53 (1) Producers 53 (1) Intermediaries 54 (1) Government Agencies 54 (1) Other Institutions 54 (1) The Organizational Buying Process 54 (1) Purchase-Type Influences on Organizational Buying 55 (1) Straight Rebuy 55 (1) Modified Rebuy 55 (1) New Task Purchase 55 (1) Structural Influences on Organizational Buying 56 (2) Purchasing Roles 56 (1) Organization-Specific Factors 57 (1) Purchasing Policies and Procedures 57 (1) Behavioral Influences on Organizational Buying 58 (2) Personal Motivations 58 (1) Role Perceptions 58 (2) Stages in the Organizational Buying Process 60 (3) Organizational Need 61 (1) Vendor Analysis 61 (1) Purchase Activities 61 (1) Postpurchase Evaluation 61 (2) Conclusion 63 (1) Market Segmentation 64 (13) Delineate the Firm's Current Situation 64 (1) Determine Consumer Needs and Wants 65 (1) Divide Markets on Relevant Dimensions 65 (8) A Priori versus Post Hoc Segmentation 66 (1) Relevance of Segmentation Dimensions 66 (1) Bases for Segmentation 67 (6) Develop Product Positioning 73 (1) Decide Segmentation Strategy 74 (1) Design Marketing Mix Strategy 75 (1) Conclusion 76 (1) PART C THE MARKETING MIX 77 (90) Product and Brand Strategy 78 (16) Basic Issues in Product Management 78 (9) Product Definition 78 (1) Product Classification 79 (1) Product Quality and Value 80 (1) Product Mix and Product Line 81 (1) Branding and Brand Equity 82 (4) Packaging 86 (1) Product Life Cycle 87 (2) Product Adoption and Diffusion 89 (1) The Product Audit 90 (2) Deletions 90 (1) Product Improvement 90 (2) Organizing for Product Management 92 (1) Conclusion 93 (1) New Product Planning and Development 94 (13) New Product Strategy 95 (2) New Product Planning and Development Process 97 (5) Idea Generation 97 (2) Idea Screening 99 (1) Project Planning 99 (1) Product Development 100 (1) Test Marketing 100 (1) Commercialization 101 (1) The Importance of Time 101 (1) Some Important New Product Decisions 102 (3) Quality Level 102 (2) Product Features 104 (1) Product Design 104 (1) Product Safety 104 (1) Causes of New Product Failure 105 (1) Need for Research 105 (1) Conclusion 106 (1) Integrated Marketing Communications: Advertising, Sales Promotion, Public Relations, and Direct Marketing 107 (19) Strategic Goals of Marketing Communication 107 (1) Create Awareness 107 (1) Build Positive Images 108 (1) Identify Prospects 108 (1) Build Channel Relationships 108 (1) Retain Customers 108 (1) The Promotion Mix 108 (1) Integrated Marketing Communications 109 (2) Advertising: Planning and Strategy 111 (1) Objectives of Advertising 111 (1) Advertising Decisions 112 (7) The Expenditure Question 113 (2) The Allocation Question 115 (4) Sales Promotion 119 (4) Push versus Pull Marketing 119 (2) Trade Sales Promotions 121 (1) Consumer Promotions 121 (1) What Sales Promotion Can and Can't Do 121 (2) Public Relations 123 (1) Direct Marketing 123 (1) Conclusion 124 (1) Appendix: Major Federal Agencies Involved in Control of Advertising 125 (1) Personal Selling, Relationship Building, and Sales Management 126 (15) Importance of Personal Selling 126 (1) The Sales Process 127 (7) Objectives of the Sales Force 127 (1) The Sales Relationship-Building Process 128 (5) People Who Support the Sales Force 133 (1) Managing the Sales and Relationship-Building Process 134 (6) The Sales Management Task 135 (1) Controlling the Sales Force 136 (3) Motivating and Compensating Performance 139 (1) Conclusion 140 (1) Distribution Strategy 141 (16) The Need for Marketing Intermediaries 141 (1) Classification of Marketing Intermediaries and Functions 141 (2) Channels of Distribution 143 (1) Selecting Channels of Distribution 144 (3) Specific Considerations 144 (3) Managing a Channel of Distribution 147 (3) Relationship Marketing in Channels 147 (1) Vertical Marketing Systems 147 (3) Wholesaling 150 (1) Store and Nonstore Retailing 151 (4) Store Retailing 151 (1) Nonstore Retailing 152 (3) Conclusion 155 (2) Pricing Strategy 157 (10) Demand Influences on Pricing Decisions 157 (2) Demographic Factors 157 (1) Psychological Factors 157 (1) Price Elasticity 158 (1) Supply Influences on Pricing Decisions 159 (3) Pricing Objectives 159 (1) Cost Considerations in Pricing 159 (2) Product Considerations in Pricing 161 (1) Environmental Influences on Pricing Decisions 162 (1) Competition 162 (1) Government Regulations 162 (1) A General Pricing Model 163 (3) Set Pricing Objectives 163 (1) Evaluate Product-Price Relationships 163 (1) Estimate Costs and Other Price Limitations 164 (1) Analyze Profit Potential 165 (1) Set Initial Price Structure 165 (1) Change Price as Needed 166 (1) Conclusion 166 (1) PART D MARKETING IN SPECIAL FIELDS 167 (32) The Marketing of Services 168 (15) Important Characteristics of Services 170 (4) Intangibility 170 (1) Inseparability 171 (1) Perishability and Fluctuating Demand 172 (1) Client Relationship 172 (1) Customer Effort 173 (1) Uniformity 174 (1) Providing Quality Services 174 (2) Customer Satisfaction Measurement 175 (1) The Importance of Internal Marketing 175 (1) Overcoming the Obstacles in Service Marketing 176 (2) Limited View of Marketing 177 (1) Limited Competition 177 (1) Noncreative Management 177 (1) No Obsolescence 178 (1) The Service Challenge 178 (4) Banking 179 (1) Health Care 179 (1) Insurance 180 (1) Travel 180 (1) Implications for Service Marketers 181 (1) Conclusion 182 (1) Global Marketing 183 (16) The Competitive Advantage of Nations 184 (1) Organizing for Global Marketing 185 (5) Problems with Entering Foreign Markets 185 (2) Organizing the Multinational Company 187 (3) Programming for Global Marketing 190 (5) Global Marketing Research 190 (2) Global Product Strategy 192 (1) Global Distribution Strategy 193 (1) Global Pricing Strategy 194 (1) Global Advertising and Sales Promotion Strategy 194 (1) Entry and Growth Strategies for Global Marketing 195 (2) Conclusion 197 (2) SECTION II ANALYZING MARKETING PROBLEMS AND CASES 199 (14) A Case Analysis Framework 200 (7) Analyze and Record the Current Situation 201 (4) Analyze and Record Problems and Their Core Elements 205 (1) Formulate, Evaluate, and Record Alternative Courses of Action 206 (1) Select and Record the Chosen Alternative and Implementation Details 206 (1) Pitfalls to Avoid in Case Analysis 207 (1) Communicating Case Analyses 208 (4) The Written Report 209 (2) The Oral Presentation 211 (1) Conclusion 212 (1) SECTION III FINANCIAL ANALYSIS FOR MARKETING DECISIONS 213 (10) Financial Analysis 214 (8) Break-Even Analysis 214 (2) Net Present Value Analysis 216 (2) Ratio Analysis 218 (4) Conclusion 222 (1) SECTION IV DEVELOPING MARKETING PLANS 223 (12) A Marketing Plan Framework 224 (9) Title Page 225 (1) Executive Summary 225 (1) Table of Contents 226 (1) Introduction 226 (1) Situational Analysis 226 (1) Marketing Planning 226 (2) Implementation and Control of the Marketing Plan 228 (2) Summary 230 (1) Appendix---Financial Analysis 230 (3) References 233 (1) Conclusion 233 (2) Chapter Notes 235 (7) Index 242…”

Software engineering : a programming approach / por Bell, Douglas

Tabla de Contenidos: “…111 (1) Alternative solutions 112 (1) The place of functional decomposition 113 (1) Discussion 113 (1) Summary 114 (2) Exercises 114 (1) Further reading 115 (1) Data structure design: The Michael Jackson program design method (JSP) 116 (25) Introduction 116 (1) A simple example 117 (5) Processing input files 122 (2) Physical and logical structures 124 (2) Processing several input and output streams 126 (5) Structure clashes 131 (4) Discussion and evaluation 135 (2) Summary 137 (4) Exercises 138 (1) Answer to self test question 139 (1) Further reading 140 (1) Data flow design 141 (16) Introduction 141 (1) An analogy 142 (1) First examples 143 (3) Case study -- point-of-sale terminal 146 (4) Case study -- monitoring a plant 150 (1) Rationale for the method 151 (2) Discussion 153 (2) Summary 155 (2) Exercises 155 (1) Further reading 156 (1) Object-oriented desing 157 (26) Introduction 157 (1) The features of OOP 158 (5) The aims of OO design 163 (2) Finding the classes 165 (2) Specifying the responsibilities of the classes 167 (1) Specifying the collaborators 168 (1) Other design techniques and notations 169 (1) Using the class library 169 (1) Class--responsibility--collaborator (CRC) cards 170 (1) Use-case analysis 171 (1) Creating good class hierarchies 172 (3) Is-a and has-a analysis 175 (1) Design guidelines 176 (1) Re-usable design patterns (frameworks) 176 (1) Object-oriented design methodologies 177 (1) Discussion 177 (2) Summary 179 (4) Exercises 179 (2) Answers to self test questions 181 (1) Further reading 181 (2) User interface design 183 (16) Introduction 183 (1) An interdisciplinary field 184 (1) Styles of human--computer interface 184 (2) Different perspectives on HCI 186 (1) Design principles and guidelines 187 (3) Human--computer interface design 190 (1) Task analysis 191 (2) Design evaluation 193 (1) Help systems 194 (1) Implementation tools 195 (1) Summary 196 (3) Exercises 196 (1) Answers to self test questions 197 (1) Further reading 197 (2) Formal development 199 (16) Introduction 199 (1) What is a formal method? …”

Applied economics

Tabla de Contenidos: “…149 (3) Multinationals and the UK economy 152 (2) Why do companies become multinational? 154 (9) The impact of multinationals on the UK economy 163 (9) Conclusion 172 (1) Key points 173 (1) References and further reading 174 (1) 8 Privatization and deregulation 175 (22) Synopsis 175 (1) Nature and importance 176 (1) Reasons for nationalization 176 (3) Privatization 179 (11) Regulation and deregulation 190 (3) Conclusion 193 (1) Key points 194 (1) Note 195 (1) References and further reading 195 (2) 9 Pricing in practice 197 (20) Synopsis 197 (1) Pricing in theory 198 (2) Pricing in practice 200 (12) Conclusion 212 (1) Key points 212 (1) Note 213 (1) References and further reading 213 (4) PART II: Environmental, regional and social economics 10 Economics of the environment 217 (30) Synopsis 217 (1) Role of the environment 218 (2) Sustainable growth 220 (2) Sustainable economic welfare 222 (2) Global environmental changes 224 (2) Cost-benefit analysis and the environment 226 (3) Market-based and non-market-based incentives 229 (4) Applications of environmental policies 233 (5) Transport and the environment 238 (4) Implementation of policy types 242 (1) Conclusion 243 (1) Key points 243 (1) References and further reading 244 (3) 11 Regional and urban policy 247 (30) Synopsis 247 (1) The regions and their characteristics 248 (1) The regional problem 248 (5) Regional policy in the UK 253 (1) The policy instruments 254 (4) The effectiveness of regional policy 258 (4) The urban problem 262 (3) Urban policy in the UK 265 (5) The effectiveness of urban policy 270 (2) The Regional Development Agencies (RDAs) 272 (2) Conclusion 274 (1) Key points 274 (1) References and further reading 275 (2) 12 Transport 277 (30) Synopsis 277 (1) Characteristics of transport 278 (2) The demand for transport 280 (3) Road transport congestion 283 (11) Government transport policy 294 (9) Conclusion 303 (1) Key points 304 (1) References and further reading 304 (3) 13 Social policy 307 (28) Synopsis 307 (1) The Welfare State 308 (3) Quasi-markets in welfare provision 311 (2) Health care 313 (11) Education and training 324 (4) Housing 328 (4) Conclusion 332 (1) Key points 333 (1) Note 333 (1) References and further reading 333 (2) 14 Distribution of income and wealth 335 (22) Synopsis 335 (1) Distribution and justice 336 (1) Issues in distribution 336 (1) Income distribution between people 337 (5) Income distribution between factors of production 342 (2) The earnings distribution 344 (5) Distribution of wealth 349 (2) Poverty 351 (3) Conclusion 354 (1) Key points 354 (1) References and further reading 355 (2) 15 Trade unions, wages and collective bargaining 357 (34) Synopsis 357 (1) Types of trade union 358 (3) Trade unions and change 361 (4) The employers 365 (3) The government 368 (5) The structure of collective bargaining 373 (3) Wage determination and collective bargaining 376 (6) The effects of collective bargaining 382 (2) Conclusion 384 (1) Key points 385 (1) Notes 386 (1) References and further reading 386 (5) PART III: Macroeconomics 16 Consumption and saving 391 (22) Synopsis 391 (1) Consumption 392 (1) The Keynesian consumption function 392 (5) Post-Keynesian theories of the consumption function 397 (6) The savings ratio 403 (6) Conclusion 409 (1) Key points 410 (1) Notes 410 (1) References and further reading 411 (2) 17 Investment 413 (18) Synopsis 413 (1) Nature of investment 414 (1) Gross Domestic Fixed Capital Formation 415 (10) The importance of investment 425 (3) Conclusion 428 (1) Key points 428 (1) References and further reading 429 (2) 18 Public expenditure 431 (20) Synopsis 431 (1) Trends in UK public spending 432 (1) Total managed expenditure (TME) 433 (1) Components of UK public spending 434 (3) The size of public expenditure 437 (1) Explanations of the growth in public expenditure 438 (2) International comparisons of public expenditure 440 (1) Should public expenditure be restricted? …”

Economics : private & public choice / por Gwartney, James D.

Tabla de Contenidos: “…142 (1) Thumbnail Sketch What Weakens the Case for Market-Sector Allocation Versus Public-Sector Intervention, and Vice Versa 142 (1) Key Points 143 (1) Critical Analysis Questions 144 (2) Part 3 Core Macroeconomics 146 (220) Taking the Nation's Economic Pulse 148 (21) GDP---A Measure of Output 149 (1) Outstanding Economist Simon Kuznets 149 (2) GDP as a Measure of Both Output and Income 151 (5) Adjusting for Price Changes and Deriving Real GDP 156 (4) Problems with GDP as a Measuring Rod 160 Applications in Economics Converting Prior Data to Current Dollars: The Case of Gasoline 159 (3) Differences in GDP Over Time 162 (1) Applications in Economics The Time Cost of Goods: Today and Yesterday 163 (2) The Great Contribution of GDP 165 (1) Key Points 165 (1) Critical Analysis Questions 166 (2) Addendum The Construction of a Price Index 168 (1) Economic Fluctuations, Unemployment, and Inflation 169 (20) Swings in the Economic Pendulum 170 (2) Measures of Economic Activity Expansions and Recessions 172 (1) Economic Fluctuations and the Labor Market 172 (2) Measures of Economic Activity Deriving the Unemployment Rate 174 (1) Thumbnail Sketch Formulas for Key Labor Market Indicators 175 (1) Three Types of Unemployment 176 (1) Myths in Economics Unemployment Would Not Exist If the Economy Were Operating Efficiently 177 (2) Employment Fluctuations---The Historical Record 179 (1) Measures of Economic Activity Would Personal Savings Accounts Reduce the Rate of Unemployment? …”