Search Results - diffusion of (innovations OR innovation)

International review of administrative sciences an international journal of comparative public administration, Special issue: innovation in the public sector / by Bekkers, V.

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International review of administrative sciences an international journal of comparative public administration: Improving administrative sciences worldwide/ by Johnston, K

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Theories of the policy process /

Table of Contents: “…Radaelli The IAD framework and the SES framework: an introduction and assessment of the Ostrom Workshop Frameworks / Edella Schlager and Michael Cox Innovation and diffusion models in policy research / Frances Stokes Berry and William D. …”

Strategic marketing : a guide for developing sustainable competitive advantage / by Xavier, M. J.

Table of Contents: “…Preface 8 (11) Strategic Marketing: An Effective Tool for Business Planning The Concept of Strategy The Marketing Concept Business Strategy vs Marketing Strategy Strategic Marketing and Marketing Management Strategic Marketing Summary References 11 (37) Scanning the Environment for Scenario Building Major Factors Affecting the Marketing Environment The Global Environment The Domestic Environment Coping with the Turbulent Environment Summary References 48 (29) Researching Markets and the Consumer Base Applications of Marketing Research Marketing Research in India Definition of Terms Steps in the Research Process Summary Appendix 1: Forecasting Techniques Appendix 2: Secondary Data Sources References 77 (58) Identifying the Market Structure and Trends Broad Market Characteristics Market Segments Structural Market Changes Industry Structure Technology Assessment Product Life-cycle Cost Dynamics---The Experience Curve Summary References 135 (28) Understanding the Requirements of Consumers Different Approaches to Study Consumer Behavior A Model of Consumer Behavior Grouping of Consumers Diffusion of Innovation The Consumer Decision-making Process Brand Loyalty Industrial Buying Behavior Checklist for Customer Analysis Internal Customers Summary Appendix: Internal Marketing References 163 (40) Assessing the Capabilities of Competitors Lessons from the Battle of Cannae Different Models of Competition Global Competition Competing through Information Technology Competitive Intelligence Competitive Strategies Summary References 203 (26) Mapping the Competency Profile of the Company Vision Mission Corporate Culture Beliefs Attitudes Core Competence Core Capabilities and Key Resources Strategic Intent Studies of Excellence Corporate Renewal and Revitalization The Learning Organization Summary References 229 (25) Analyzing the Marketing Mix Product Pricing Promotion Distribution Integrated Marketing Mix Analysis Summary References 254 (60) Formulating Strategies for Sustainable Competitive Advantage Strategic Marketing The Three Cs Framework Generic Strategies Growth Strategies Survival Strategies Strategies to Lift Sagging Sales Shotgun Strategy vs Rifle Strategy Strategic Alliances Strategies for Domestic Players Strategies for Global Players Sustainable Competitive Advantage Summary References 314 (36) Brand / Company Index 350 (4) Subject Index 354 (6) About the Author 360…”
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Public administration in theory and practice / by Cox, Raymond W.

Table of Contents: “…196 (1) References 197 (1) PART IV Identifying and Implementing Change 198 (44) Chapter 11 Theory and Practice of Planned Change 200 (12) Planned Change and Government Action 200 (1) The Change Agent 201 (2) The Diffusion of Innovation 203 (3) Implementing Change 206 (1) Change in American Governments 207 (2) Management, Leadership, and Change 209 (1) Conclusion 210 (1) References 211 (1) Chapter 12 Public Sector Strategic Management 212 (16) The Public Management Environment 212 (1) Advantages and Disadvantages of Strategic Management 213 (3) The Strategic Management Process 216 (1) Vision 217 (9) Strategic Management in Practice 226 (1) Conclusion 227 (1) References 227 (1) Chapter 13 Theory and Practice of Organization Development 228 (14) Organization Development Practice: Preparing for Intervention 228 (3) OD Practice: The Intervention 231 (2) Types of Intervention 233 (3) Organization Development in the Public Sector 236 (4) Conclusion 240 (1) References 241 (1) PART V Public Administration "Outside the Box": Politics and Administration 242 (53) Chapter 14 The Legislature in Administrative and Organizational Perspective 245 (12) Legislative Decision Making 246 (3) Legislative Structure 249 (3) Legislative Control 252 (3) Conclusion 255 (1) References 256 (1) Chapter 15 Administration in Comparative Perspective 257 (26) Framework for Study 257 (1) Political Culture and Public Administration 258 (6) Personnel Practice in Comparative Perspective 264 (4) Budget Practice in Comparative Perspective 268 (2) The Structure of Budget Decision Making 270 (4) Policy Making in Comparative Perspective 274 (4) Interest Groups and Bureaucrats 278 (1) Models of Governance 278 (1) Democracy and Bureaucracy 279 (2) Conclusion 281 (1) References 281 (2) Chapter 16 Politics and Administration: American Political Theory and the Bureaucracy 283 (12) Representative Government and Bureaucracy 283 (1) Framework and Analysis 284 (1) American Political Theory: Past and Present 285 (1) Bureaucratizing Democracy 286 (3) Democracy as: a Mechanism 289 (1) Toward a Democratic Government 289 (2) Governmental Democracy 291 (2) Conclusion 293 (1) References 294 (1) Suggested Readings 295 (7) Index 302…”