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  1. 1
    Services marketing : managing the service value chain /

    Services marketing : managing the service value chain / by Bruhn, Manfred

    Published 2006
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  2. 2
    Service management : operations, strategy, information technology /

    Service management : operations, strategy, information technology / by Fitzsimmons, James A.

    Published 2008
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  3. 3
    Services marketing /

    Services marketing / by Apte, Govind

    Published 2004
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  4. 4
    Service management : operations, strategy, and information technology /

    Service management : operations, strategy, and information technology / by Fitzsimmons, James A.

    Published 2004
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  5. 5
    Managing service operations /

    Managing service operations / by Hollins, Bill

    Published 2006
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  6. 6
    Services marketing : integrating customer focus across the firm /

    Services marketing : integrating customer focus across the firm / by Zeithaml, Valarie A.

    Published 2006
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  7. 7
    After industrial society? : the emerging self-service economy /

    After industrial society? : the emerging self-service economy / by Gershuny, Jonathan

    Published 1978
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