Resultados de búsqueda

Industrial marketing por Dodge, H. Robert

Marketing today's academic library : a bold new approach to communicating with students / por Mathews, Brian

Advertising management / por Jethwaney, Jaishri N.

Enlace del recurso

Integrated advertising, promotion, and marketing communicaitons / por Clow Kenneth E.

Advertising and promotion : an integrated marketing communications perspective / por Belch, George E.

Marketing models por Lilien Gary L.

Spending advertising money : an introduction to media planning, media buying and the uses of media research / por Broadbent, Simon

Foundations of advertising : theory and practice por Chunawalla, S. A.

Manager's guide to marketing, advertising, and publicity / por Callen, Barry

Integrated advertising, promotion, and marketing communications por Clow, Kenneth E.

Integrated advertising, promotion, and marketing communications por Clow, Kenneth E.

Contemporary advertising / por Arens, William F.

Common sense in advertising por Adams, Charles F.

Advertising /

The Commercial connection : advertising and the American mass media /

International handbook of advertising. por Dunn, S. Watson

Financial advertising and public relations por Biddlecombe, Peter

Assessing the effectiveness of advertising / por Lovell, Mark

Strategic advertising management / por Percy, Larry

Enlace del recurso
Enlace del recurso

Management of international advertising : a marketing approach / por Peebles, Dean M.