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  1. 1

    Advertising and promotion : an integrated marketing communications perspective / by BELCH, George E.

    Published 2024
    Book
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    Advertising and promotion : an integrated marketing communications perspective / by Belch, George E.

    Published 2004
    Book
  4. 4

    Promotion management / by Burnett, John J.

    Published 1993
    Book
  5. 5

    Strategic advertising management / by Percy, Larry

    Published 2009
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  6. 6

    Advertising communications & promotion management / by Rossiter, John R.

    Published 1997
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    Book