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  1. 1
    Product management

    Product management by Gupta S.L

    Published 2004
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  2. 2
    Priciples of marketing

    Priciples of marketing by Brassington,Frances

    Published 2003
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  3. 3
    The employer brand : bringing the best of brand management to people at work /

    The employer brand : bringing the best of brand management to people at work / by Barrow, Simon

    Published 2005
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  4. 4
    Innovation management and new product development /

    Innovation management and new product development / by Trott, Paul

    Published 2012
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  5. 5
    Strategic brand management : building, measuring, and managing brand equity

    Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane

    Published 2008
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  6. 6
    Innovation management and new product development /

    Innovation management and new product development / by Trott, Paul

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  7. 7
    New products and diversification /

    New products and diversification / by Kraushar, Peter M.

    Published 1977
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  8. 8
    Product development : meeting the challenge of the design-marketing interface /

    Product development : meeting the challenge of the design-marketing interface /

    Published 1995
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  9. 9
    New product development : managing and forecasting for strategic success /

    New product development : managing and forecasting for strategic success / by Thomas, Robert J.

    Published 1993
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  10. 10
    Innovation management and new product development /

    Innovation management and new product development / by Trott, Paul

    Published 2008
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  11. 11
    Product management /

    Product management / by Lehmann, Donald R.

    Published 2002
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  12. 12
    Understanding brands /

    Understanding brands / by Cheverton, Peter

    Published 2006
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