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    Strategic media planning and buying: integration of traditional and digital media /

    Strategic media planning and buying: integration of traditional and digital media / by RATHORE, BASANT

    Published 2024
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  2. 2
    The media handbook : a complete guide to advertising media selection, planning, research, and buying

    The media handbook : a complete guide to advertising media selection, planning, research, and buying by KATZ, H

    Published 2022
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