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    Strategic brand management : building, measuring and managing brand equity

    Strategic brand management : building, measuring and managing brand equity 由 Keller, Kevin Lane

    出版 2008
    图书
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  2. 2
    Strategic brand management : building, measuring and managing brand equity

    Strategic brand management : building, measuring and managing brand equity 由 Keller, Kevin Lane

    出版 2003
    图书
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