The role of sales promotion in consumer buying behaviour: The case of Tanzania Breweries Limited
A dissertation submitted in partial fulfillment of the requirements for the degree of Master of Business Management in Corporate Management (MBA-CM) of Mzumbe University
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| Format: | Thèse |
| Langue: | anglais |
| Publié: |
Mzumbe University
2024
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| Accès en ligne: | https://scholar.mzumbe.ac.tz/handle/123456789/1817 |
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| Résumé: | A dissertation submitted in partial fulfillment of the requirements for the degree of Master of Business Management in Corporate Management (MBA-CM) of Mzumbe University |
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