An assessment of the role of social media networks as a new marketing tool in Telecommunication companies: A case study of Zantel

A dissertation submitted to Mzumbe University as a partial fulfillment of the requirement for the award of Master’s degree in Business Administration of Mzumbe University

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Bibliographic Details
Main Author: Sechonge, Ally Salehe
Format: Thesis
Language:English
Published: Mzumbe University 2024
Subjects:
Online Access:https://scholar.mzumbe.ac.tz/handle/123456789/1557
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