A systematic review on the extant of outdoor advertisements literature in developing countries

A systematic review on the extant of outdoor advertisements literature in developing countries

Show other versions (1)

A research paper submitted to the open journal of business and management, Vol. 10, of 2022, Pg. 1676-1694

Saved in:

Bibliographic Details
Main Authors:	Mwilongo, Kardo, Swallehe, Omary
Format:	Article
Language:	English
Published:	Open journal of business and management 2024
Subjects:	Outdoor Billboards Advertising Marketing Developing Countries Systematic Review
Online Access:	https://www.scirp.org/journal/ojbm https://scholar.mzumbe.ac.tz/handle/123456789/595
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

A systematic review on the extant of outdoor advertisements literature in developing countries
by: Mwilongo, Kardo, et al.
Published: (2024)

A systematic review of the extant literature on the Tanzanian e-government services for economic development
by: Mwilongo, Kardo J., et al.
Published: (2024)

A systematic review of the extant literature on the Tanzanian e-government services for economic development
by: Mwilongo, Kardo J., et al.
Published: (2024)

Systematic review on mobile technology in marketing academic libraries in developing countries
by: Mwilongo, Kardo Joseph
Published: (2024)

Systematic review on mobile technology in marketing academic libraries in developing countries
by: Mwilongo, Kardo Joseph
Published: (2024)

A systematic review of the extant literature on the Tanzanian e-government services for economic development
by: Mwilongo, Kardo J., et al.
Published: (2024)

A systematic review of the extant literature on the Tanzanian e-government services for economic development
by: Mwilongo, Kardo J., et al.
Published: (2024)

Systematic review of open education resources repository: A gateway for scholarly communication in developing countries
by: Kachota, Beth, et al.
Published: (2024)

Systematic review of open education resources repository: A gateway for scholarly communication in developing countries
by: Kachota, Beth, et al.
Published: (2024)

Advertising in modern life /
by: Gloag John
Published: (1959)

Advertising principles and practice /
by: Wells William
Published: (2006)

Advertising management /
by: Jethwaney, Jaishri N.
Published: (2006)

Advertising /
Published: (2010)

Management of international advertising : a marketing approach /
by: Peebles, Dean M.
Published: (1984)

Advertising: its purpose, principles and practice/
by: Nicholl, David Shelley
Published: (1973)

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E.
Published: (2010)

Manager's guide to marketing, advertising, and publicity /
by: Callen, Barry
Published: (2010)

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E.
Published: (2007)

Assessing the effectiveness of advertising /
by: Lovell, Mark
Published: (1975)

Advertising management
by: Batra, Rajeev
Published: (2008)

Contemporary advertising /
by: Arens, William F.
Published: (2002)

Effective advertising : understanding when, how and why advertising works/
by: Tellis, Gerald J.
Published: (2006)

International handbook of advertising.
by: Dunn, S. Watson
Published: (1963)

Advertising and promotion : an integrated marketing communications perspective /
by: Belch, George E.
Published: (2004)

Effective advertising : understanding when, how, and why advertising works
by: Tellis, Gerard J.
Published: (2004)

Advertising communications & promotion management /
by: Rossiter, John R.
Published: (1997)

Spending advertising money : an introduction to media planning, media buying and the uses of media research /
by: Broadbent, Simon
Published: (1975)

Integrated advertising, promotion, and marketing communicaitons /
by: Clow Kenneth E.
Published: (2009)

Advertising Law and ethics /
by: Sawant, Justice, P. B.
Published: (2002)

Strategic advertising management /
by: Percy, Larry
Published: (2009)

Foundations of advertising : theory and practice
by: Chunawalla, S. A.
Published: (1987)

Common sense in advertising
by: Adams, Charles F.
Published: (1965)

Advertising media planning /
by: Sissors Jack Zanville
Published: (1976)

De Smith's judicial review
Published: (2021)

Advertisement writing /
by: Jefkins, Frank William
Published: (1976)

Cases in advertising and communications management /
by: Greyser, Stephen A.
Published: (1981)

Judicial review : law procedure and practice /
by: Kaluma, Peter Opondo
Published: (2009)

Financial advertising and public relations
by: Biddlecombe, Peter
Published: (1971)

The cost of dialysis in low and middle income countries: A systematic review
by: Mushi, Lawrencia, et al.
Published: (2024)

The cost of dialysis in low and middle income countries: A systematic review
by: Mushi, Lawrencia, et al.
Published: (2024)