Factors influencing customer purchase decision of Nyanza bottling company (NBCL) products in Mwanza City.
A dissertation submitted to Mzumbe University as partial fulfillment of the requirements of award of Masters Degree of Business Administration in Corporate Management (MBA-CM) of Mzumbe University
Salvato in:
| Autore principale: | |
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| Natura: | Tesi |
| Lingua: | inglese |
| Pubblicazione: |
Mzumbe university
2024
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| Soggetti: | |
| Accesso online: | https://scholar.mzumbe.ac.tz/handle/123456789/1610 |
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