Assessment of the factors influencing the selection of entry modes into foreign markets by SMEs: The case of Kinondoni District in Dar es Salaam

Assessment of the factors influencing the selection of entry modes into foreign markets by SMEs: The case of Kinondoni District in Dar es Salaam

A dissertation submitted in partial fulfilment of the requirement for the degree of Master of Business Administration in Corporate Management (MBA) of Mzumbe University.

Enregistré dans:
Détails bibliographiques
Auteur principal: Mwanitete, Amos P.
Format: Thèse
Langue:anglais
Publié: Mzumbe University 2026
Sujets:
Entry modes
foreign markets
SMEs
Competitive Advantage Theory
Normative Decision Theory
Resource-based theory
Geographical
Cultural
Psychic
Economic and Political distance theory
Transaction Cost Theory
International Market Entry Modes
Classification of Market Entry Models
Domestic market.
Accès en ligne:https://scholar.mzumbe.ac.tz/handle/123456789/2105
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https://scholar.mzumbe.ac.tz/handle/123456789/2105

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