How brand preference contribute to the growth of the firm’s in sales volume: A survey case study of Coca – Cola Kwanza Ltd

A dissertation submitted to Mzumbe University, Dar es Salaam Campus College in partial fulfillment of the requirements for the award of degree of Masters of Business Administration in Corporate Management (MBA- CM)

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Detalhes bibliográficos
Autor principal:	Kinigwa, Gloria M.
Formato:	Thesis
Idioma:	inglês
Publicado em:	Mzumbe University 2026
Assuntos:	Brand Branding Brand Finance
Acesso em linha:	https://scholar.mzumbe.ac.tz/handle/123456789/2021
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