Peebles, D. M., & Ryans, J. K. (1984). Management of international advertising: A marketing approach. Allyn and Bacon.
Chicago Style (17th ed.) CitationPeebles, Dean M., and John K. Ryans. Management of International Advertising: A Marketing Approach. Boston: Allyn and Bacon, 1984.
MLA (9th ed.) CitationPeebles, Dean M., and John K. Ryans. Management of International Advertising: A Marketing Approach. Allyn and Bacon, 1984.
Warning: These citations may not always be 100% accurate.