APA引文

Arens, W. F. (2002). Contemporary advertising (8th ed.). McGraw-Hill Irwin.

芝加哥风格引文

Arens, William F. Contemporary Advertising. 8th ed. Boston: McGraw-Hill Irwin, 2002.

MLA引文

Arens, William F. Contemporary Advertising. 8th ed. McGraw-Hill Irwin, 2002.

警告:这些引文格式不一定是100%准确.