Broadbent, S. (1975). Spending advertising money: An introduction to media planning, media buying and the uses of media research (Completely revised 2nd ed.). Business Books.
Citação norma ChicagoBroadbent, Simon. Spending Advertising Money: An Introduction to Media Planning, Media Buying and the Uses of Media Research. Completely revised 2nd ed. London: Business Books, 1975.
Citação norma MLABroadbent, Simon. Spending Advertising Money: An Introduction to Media Planning, Media Buying and the Uses of Media Research. Completely revised 2nd ed. Business Books, 1975.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.