Citazione Stile APA (7a Edizione)

Batra, R., Myers, J. G., & Aaker, D. A. (2008). Advertising management (5th ed.). PHI Learning.

Citazione stile Chigago Style (17a edizione)

Batra, Rajeev, John G. Myers, e David A. Aaker. Advertising Management. 5th ed. New Delhi: PHI Learning, 2008.

Citatione MLA (9a ed.)

Batra, Rajeev, et al. Advertising Management. 5th ed. PHI Learning, 2008.