Citazione Stile APA (7a Edizione)

Kotler, P. (2005). Marketing management (12th.ed.). Prentice-Hall of India..

Citazione stile Chigago Style (17a edizione)

Kotler, Philip. Marketing Management. 12th.ed. New Delhi: Prentice-Hall of India., 2005.

Citatione MLA (9a ed.)

Kotler, Philip. Marketing Management. 12th.ed. Prentice-Hall of India., 2005.