Cita APA (7a ed.)

Kotler, P. (2005). Marketing management (12th.ed.). Prentice-Hall of India..

Cita Chicago Style (17a ed.)

Kotler, Philip. Marketing Management. 12th.ed. New Delhi: Prentice-Hall of India., 2005.

Cita MLA (9a ed.)

Kotler, Philip. Marketing Management. 12th.ed. Prentice-Hall of India., 2005.