Style de citation APA (7e éd.)

Kotler, P. (1994). Principles of marketing (6th ed.). Prentice - Hall International,Inc.

Style de citation Chicago (17e éd.)

Kotler, Philip. Principles of Marketing. 6th ed. New Jersey: Prentice - Hall International,Inc, 1994.

Style de citation MLA (9e éd.)

Kotler, Philip. Principles of Marketing. 6th ed. Prentice - Hall International,Inc, 1994.