Applications in basic marketing /

Applications in basic marketing /

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Bibliographic Details
Main Author: McCarthy E. Jerome
Other Authors: Perreault William D.
Format: Book
Published: Boston : Irwin , c1990.
Subjects:
Marketing Periodicals
Marketing Management
Marketing Management Periodicals
Periodicals
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Description
Physical Description:volumes : ill . ; 26 cm.
ISBN:9780256166446

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