Services marketing

Services marketing

Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities.

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Detalhes bibliográficos
Autor principal:	Woodruffe Helen
Formato:	Livro
Publicado em:	London : Pitman, 1995.
Colecção:	Frameworks
Assuntos:	Professions Marketing Service industries Marketing Service industries Marketing Management
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

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