Services marketing
Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities.
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| Главный автор: | |
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| Формат: | |
| Опубликовано: |
London :
Pitman,
1995.
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| Серии: | Frameworks
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| Предметы: | |
| Метки: |
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| Итог: | Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities. |
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| Объем: | ix, 307 p. ; 24 cm. |
| Библиография: | Includes index. |
| ISBN: | 9780712110396 |