Drummond, G., & Ensor, J. (2001). Strategic marketing: Planning and control (2nd ed.). Butterworth-Heinemann.
Style de citation Chicago (17e éd.)Drummond, Graeme, et John Ensor. Strategic Marketing: Planning and Control. 2nd ed. Oxford ; Boston: Butterworth-Heinemann, 2001.
Style de citation MLA (9e éd.)Drummond, Graeme, et John Ensor. Strategic Marketing: Planning and Control. 2nd ed. Butterworth-Heinemann, 2001.
Attention : ces citations peuvent ne pas être correctes à 100%.