Marketing the training function /

Despite significant effort and expense in arranging in-house training courses, many are often undersubscribed or cancelled due to lack of awareness. This study explains how training managers can publicize their training programmes in order to increase attendance and assess staff needs.

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Bibliographic Details
Main Author: Levant Joyce
Other Authors: Cleeton David
Format: Book
Published: London : Kogan Page , c1993.
Series:Kogan Page practical trainer series
Subjects:
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040 |a MUL  |b eng  |e AACR 
082 |a 658.8 LEV 
100 |a Levant Joyce  
245 |a Marketing the training function /  |c Joyce Levant and David Cleeton 
260 |a London :  |b Kogan Page ,   |c c1993. 
300 |a 115 p . :  |c 22 cm. 
440 |a Kogan Page practical trainer series 
500 |a Includs index. 
520 |a Despite significant effort and expense in arranging in-house training courses, many are often undersubscribed or cancelled due to lack of awareness. This study explains how training managers can publicize their training programmes in order to increase attendance and assess staff needs. 
546 |a eng. 
650 |a Personnel Formation 
650 |a  Employees Training  
650 |a Marketing 
650 |a Occupational training Marketing 
700 |a Cleeton David  
942 |c BK 
999 |c 6196  |d 6196