Keegan, W. J. (1974). Multinational marketing management. Prentice-Hall.
芝加哥风格引文Keegan, Warren J. Multinational Marketing Management. Englewood Cliffs, N.J.: Prentice-Hall, 1974.
MLA引文Keegan, Warren J. Multinational Marketing Management. Prentice-Hall, 1974.
警告：这些引文格式不一定是100％准确.