Fundamentals of marketing /
Offers coverage of the managerial approach to marketing fundamentals. This work covers current issues, such as international, ethics and environmental marketing, within a managerial perspective. It also covers various components of marketing strategy such as promotion and price.
Сохранить в:
| Главный автор: | |
|---|---|
| Другие авторы: | , |
| Формат: | |
| Опубликовано: |
New York :
McGraw-Hill,
c1994.
|
| Редактирование: | 10th ed. |
| Серии: | McGraw-Hill series in marketing
|
| Предметы: | |
| Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
Search Result 1
Search Result 2
Search Result 3
Search Result 4
Search Result 5
