Sommers Montrose S. & Barners, J. (2007). Marketing: A customer-centric approach. McGraw -hill.
Cita Chicago Style (17a ed.)Sommers Montrose S. y Jim Barners. Marketing: A Customer-centric Approach. Toronto: McGraw -hill, 2007.
Cita MLA (9a ed.)Sommers Montrose S. y Jim Barners. Marketing: A Customer-centric Approach. McGraw -hill, 2007.
Precaución: Estas citas no son 100% exactas.