Elements of marketing
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London :
DP Publication, Ltd.
c1993
|
| Edition: | 3rd ed. |
| Subjects: | |
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| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 020 | |a 1858500219 |c TZs.10000/- | ||
| 040 | |a MUL |b eng |e AACR | ||
| 082 | |a 658.8 MOR | ||
| 100 | |a Morden, A.R | ||
| 245 | |a Elements of marketing |c / A.R.Morden | ||
| 250 | |a 3rd ed. | ||
| 260 | |a London : |b DP Publication, Ltd. |c c1993 | ||
| 300 | |a vii,435 p.: |b ill.; |c 24cm | ||
| 504 | |a Includes index | ||
| 650 | |a Consumer behaviour | ||
| 650 | |a Marketing mix | ||
| 650 | |a Market analysis | ||
| 942 | |c BK | ||
| 999 | |c 6167 |d 6167 | ||